‘S Hottest iPhone Apps: What You Need to Know

Best and Most Popular iPhone Apps in 2024

Richard Bennett

Mar 27, 2024• Proven solutions

Earlier this month, Apple has released its choices for the best app and video games of 2024 and revealed some of the hottest trends on the App Store. Over the years, we’ve seen how apps shape the everyday life of iPhone and iPad users, through innovation, entertainment and creativity.

The current trends on App Store show a growing interest in applications that unleash creativity and make recording images or sounds easier. So, if you are looking for an app that can take you a step closer to becoming a successful podcaster or video content creator , we have great news for you because currently, there are so many powerful apps to choose from. Let’s take a look at some of the best and most popular iPhone apps that left their mark in 2024.

• Part 1: Apple Pick: Best App for iPhone in 2024
• Part 2: Most Trending & Popular Apps for iPhone of the Year [Full Checklist]
• Part 3: Most Popular and Trending Photo & Video Apps for iPhone [+Review]

Part 1: The iPhone App of the Year: Spectre Camera

Social networks have made photography more popular than ever. However, the quality of pictures taken with Smartphones still cannot be compared to the quality of images produced on DSLR cameras .

The iPhone app of the year provides a solution to this issue by employing the latest computational photography techniques. The Spectre Camera is equipped with an AI that can easily create long-exposure photographs, remove crowds from images and detect scenes automatically . The app saves all pictures it takes during a long-exposure and generates live photos by merging all images into a single breathtaking shot.

Optionally, you can apply live effects to each image you take with Spectre Camera if you would like to enhance its colors or highlight a particular detail. Image stabilization features are designed to keep all photos you shoot handheld sharp, while Spectre Camera also offers the automatic tripod detection option. The app’s machine learning algorithms detect scenes and provide all the help you need to produce professional-looking photos with your iPhone.

As the popularity of social media platforms continues to grow, so does the demand for photo and video applications that are compatible with iOS devices. That’s why it is hardly surprising that Spectre Camera is the iPhone app of the year because it is packed with industry-leading technologies that simplify the image-taking process.

You can check the detailed review below of Spectre Camera App from YouTube Channel TinyShutter to learn more.

Part 2: Most Trending & Popular Apps for iPhone of the Year [Full Checklist]

Besides the best app for iPhone of the year, Apple also picked up some most trending apps for simplifying and empowering storytelling. Here is the complete list of these apps.

App Trend of 2024	Publisher	Category	App Size	Price	Ratings	User Rating	System Requirement
1 Second Everyday: Video Diary	1 Second Everyday Inc.	Photo & Video	132.4 MB	Free, In-App Purchases	30.6K	4.8	Requires iOS11.2 or later
24FPS - Video Filter & LUT	Polarr.Inc	Photo & Video	89.9 MB	Free, In-App Purchases	943	4.7	Requires iOS 12.0 or later
Anchor	Anchor FM INC	News	109.6 MB	Free	40K	4.8	Requires iOS 11.0 or later
Canva: Stories & Video Maker	Canva Pty Ltd	Photo & Video	309.2 MB	Free	1.4K	4.8	Requiers iOS 11.03 or later
Filmr - Video Editor & Filter	Stei App,ltda	Photo & Video	203.6 MB	Free, In-App Purchases	4.9K	4.5	Requires iOS.11.0 or later
FlipaClip: Cartoon Animation	Visual Blasters LLC	Entertainment	109.5 MB	Free,In-App Purchases	51K	4.6	Requiers iOS 10.0 or later
快手 (Kwai - Video Social Network)	JOYO TECHNOLOGY PTE.LTD	Photo & Video	235.8 MB	Free,In-App Purchases	13.5K	4.5	Requires iOS 9.0 or later
Lifecake Family & Baby Photos	Lifecake Ltd.	Lifestyle	114.3 MB	Free,In-App Purchases	27K	4.8	Requires iOS 12.0 or later
Magisto Video Editor	Vimeo, Inc.	Photo & Video	194.2 MB	Free, In-App Purchases	79.4K	4.6	Requires iOS 11.0 or later
Mojo - Stories Editor	Archery Inc.	Photo & Video	98.5 MB	Free, In-App Purchases	15.6K	4.9	Requires iOS 11.4 or later
Nizo	Image Mechanics Pty Ltd.	Photo & Video	29.5 MB	$4.99	78	4.5	Requires iOS 11.0 or later
Noisy Book	Lunen Digital Ltd.	Books	244.5 MB	Free, In-App Purchases	20	3.8	Requires iOS 13.0 or later
Over: Design/Flyer/Story Maker	Over, Inc.	Photo & Video	262.8 MB	Free, In-App Purchases	59.3K	4.8	Requires iOS 11.0 or later
Spark Camera - Video Editor	Dayworks	Photo & Video	229.6 MB	Free, In-App Purchases	5.6K	4.8	Requires iOS 11.1 or later
Steller	Expedition Travel Advisor, Inc.	Photo & Video	74.4 MB	Free, In-App Purchases	773	4.8	Requires iOS 9.0 or later
StoryBoost: Story Editor	Lightricks Ltd.	Photo & Video	208.4 MB	Free, In-App Purchases	575	4.5	Requires iOS 11.0 or later
Tayasui Sketches	Tayasui.com	Productivity	326.9 MB	Free, In-App Purchases	22.4K	4.6	Requires iOS 9.0 or later
Typic 2: Fonts & Text on Photo	Hi Mom S.A.S	Photo & Video	408.7 MB	Free, In-App Purchases	588	4.5	Requires iOS 12.1 or later
Unfold — Create Stories	Unfold Creative, LLC	Photo & Video	152.9 MB	Free, In-App Purchases	89.5K	4.9	Requires iOS 10.0 or later
Vostok	Dmitry Mashkin	Photo & Video	121 MB	$0.99	4	5	Requires iOS 12.0 or later
VUE - Video Camera and Editor	VUE VIDEO CO., LTD.	Photo & Video	155.3 MB	Free, In-App Purchases	617	4.9	Requires iOS 9.0 or later
Wattpad	Wattpad Corp	Books	154.2 MB	Free, In-App Purchases	286.4K	4.7	Requires iOS 10.0 or later
WIDE	Xiamen Meitu Technology	Photo & Video	158.6 MB	Free	10K	4.9	Requires iOS 9.0 or later

Part 3: 10 Most Popular and Trending Photo & Video Apps in 2024

Apps from gaming, entertainment, and books categories were gaining momentum throughout the year, but the photo and video category that makes the storytelling easier is by far the most popular. If you are looking to record voices , create podcasts , take photos or record videos, you’ll find the app that meets all your demands effortlessly. Here are some of the most popular apps from the Photo & Video category on the App Store in 2024.

1. Canva: Stories and Video Maker

Price: Free

Supported OS: Requires iOS 11.03 or later

Building social media following can be a daunting task if you don’t have the right tools. Canva: Stories and Video Maker enables you to design stories you share on Facebook, Snapchat, and Instagram. The app offers a selection of more than 700 story templates that are organized into categories such as Food, Business or Travel and it lets you choose photo templates for all images you want to publish on social media. In addition, this iPhone app, features a set of video editing tools, so that you can use different templates to edit them or trim and preview each video before exporting it from the Canva: Stories and Video Maker.

2. Magisto

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.0 or later

In 2017, Magisto was selected as the number one video editing app for iPhones and a few years later it is still one of the best apps in this category on the App Store. Digital marketers who don’t have the skills or the time to edit their videos with professional video editing software can benefit from this AI-powered editor. In order to create a new video, you just have to choose a video editing style such as kids or pets, import the media assets into your project and let Magisto work its magic. If you opt for the monthly Business subscription plan you will gain access to more than 3 million stock videos and 25 million photos.

3. Mojo

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.4 or later

The 4.9 User Rating on more than 15.000 reviews speaks volumes about Mojo’s capabilities. Even the free version of the app lets you choose from more than a hundred fully customizable templates. So, once you pick an animated template you just have to add the video and audio files you want to include in the final version of the video and wait for Mojo to generate a new story you can share on social media. However, you must upgrade to the pro version of the app if you want to choose the aspect ratio for all videos you edit with this app or be able to use all of the text styles and templates Mojo offers.

4. Over: Design/Flyers/Story Maker

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.0 or later

Producing brand content that drives the sales of the products and services your company offers doesn’t have to take hours or even days of hard work. In fact, if you install Over on your iPhone you can add logos, text layers and other graphic elements to photos and videos in just a few quick taps. There are hundreds of templates and fonts to choose from, and you can use any of them to design a flyer, a poster or a social media post. Sharing your creations to social networks directly from the app won’t take much more than a few moments of your time, which makes Over a perfect choice if you want to produce and share new content regularly.

5. Spark Camera

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.1 or later

Apple included the Spark Camera app in their selection of the best storytelling apps in 2024, and a brief look at the app’s features shows why. Besides recording videos in Full HD and 4K resolutions you can also use Spark Camera to create voiceovers, remove any segment of a video clip you want or change a clip’s playback speed. In addition, you can set the preferred frame rate for each video you record with Spark Camera and utilize its image stabilization options while shooting under difficult light conditions. Applying a filter to a video you recorded with this app requires you to just swipe left or right while you can adjust their intensity by simply moving your finger up or down.

6. Steller

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 9.0 or later

It has already been five years since Steller was named as one of the best apps on the App Store by Apple, but very little has changed in the meantime. You don’t have to be a professional storyteller in order to create engaging visual stories with this app since you can select a theme you like and let Steller do all the heavy lifting for you. There just ten text styles to choose from and the app doesn’t offer even the basic video editing tools, which limits your options throughout the video editing process. Nonetheless, you can share all video content you edit with Steller directly to your Instagram Stories.

7. Unfold

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 10.0 or later

Creating Facebook or Instagram Stories that attract the attention of thousands of daily viewers is what Unfold does best. You can apply ten different filters and effects to all videos you record with this app and then choose from over 150 video templates. Unfold also grants you access to advanced text tools that enable you to customize the messages you want to distribute through social media channels. The free version of Unfold offers only a limited range of options, and you must upgrade to Unfold+ if you want to access all of the themes, fonts, and stickers this app provides. Despite the great user rating, Unfold still lacks video and audio editing tools that would allow its users to manipulate their footage without any restrictions.

8. 24 FPS – Video Filter & LUT

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 12.0 or later

iPhone owners in need of a video editing app that allows them to record and edit their footage with professional tools should consider installing 24 FPS. In addition to excellent video recording capabilities, this app features a plethora of options you can use to enhance the colors in the videos you edit. Importing LUTs into 24 FPS is a routine operation that can reduce the amount of time you have to spend on giving a video a particular cinematic style. Skin-thinning and skin smoothing filters enable you to beautify the people in your videos and make them more visually appealing to the online audience. The app’s video editor also contains audio editing options that make creating a video’s soundtrack fun and enjoyable.

9. VUE – Video Camera and Editor

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 9.0 or later

Recording and editing social media videos from your iPhone enables you to produce visually impressive content wherever you are. An app like Vue is a perfect option if you don’t want to post unedited footage on your social media accounts, but don’t have the time to use a professional video editing software. Besides offering more than twenty filters, Vue also lets you change a video’s playback speed, merge or split multiple clips and enhance the colors of each clip you edit. The seemingly endless library of royalty-free songs offers you all the resources you are going to need while creating a soundtrack for your video, and you can also control the volume of video’s original sound and audio files you added to a project.

10 1 Second Every Day: Video Diary

Price: Free, but offers in-app purchases

Supported OS: Requires iOS11.2

Simple, routine activities like capturing a single moment every day can help you create a collection of all the exciting things you do on a daily basis. 1 Second Every Day app is designed to help you create a video diary that sums up the most important moments of your day. You can either create Freestyle videos you take at different types of events and your journeys or capture standard Timeline videos that have the form of a classic video diary. The app can also auto-fill your timeline if you are struggling to find a good idea for your daily diary entry, and it supports unlimited mashing so that you can combine videos over a five-year or one-month period without any video length restrictions.

Conclusion

According to Apple, some of the most popular apps for the iPhone are built for storytellers, and this trend is going to continue in 2024 as the demand for video content can only increase. Consequently, some of the best iOS apps can be found in the Photo & Video category as they provide the tools that simplify the process of creating social media videos. Which app are you using to create your stories? Leave a comment and let us know.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Earlier this month, Apple has released its choices for the best app and video games of 2024 and revealed some of the hottest trends on the App Store. Over the years, we’ve seen how apps shape the everyday life of iPhone and iPad users, through innovation, entertainment and creativity.

The current trends on App Store show a growing interest in applications that unleash creativity and make recording images or sounds easier. So, if you are looking for an app that can take you a step closer to becoming a successful podcaster or video content creator , we have great news for you because currently, there are so many powerful apps to choose from. Let’s take a look at some of the best and most popular iPhone apps that left their mark in 2024.

• Part 1: Apple Pick: Best App for iPhone in 2024
• Part 2: Most Trending & Popular Apps for iPhone of the Year [Full Checklist]
• Part 3: Most Popular and Trending Photo & Video Apps for iPhone [+Review]

Part 1: The iPhone App of the Year: Spectre Camera

Social networks have made photography more popular than ever. However, the quality of pictures taken with Smartphones still cannot be compared to the quality of images produced on DSLR cameras .

The iPhone app of the year provides a solution to this issue by employing the latest computational photography techniques. The Spectre Camera is equipped with an AI that can easily create long-exposure photographs, remove crowds from images and detect scenes automatically . The app saves all pictures it takes during a long-exposure and generates live photos by merging all images into a single breathtaking shot.

Optionally, you can apply live effects to each image you take with Spectre Camera if you would like to enhance its colors or highlight a particular detail. Image stabilization features are designed to keep all photos you shoot handheld sharp, while Spectre Camera also offers the automatic tripod detection option. The app’s machine learning algorithms detect scenes and provide all the help you need to produce professional-looking photos with your iPhone.

As the popularity of social media platforms continues to grow, so does the demand for photo and video applications that are compatible with iOS devices. That’s why it is hardly surprising that Spectre Camera is the iPhone app of the year because it is packed with industry-leading technologies that simplify the image-taking process.

You can check the detailed review below of Spectre Camera App from YouTube Channel TinyShutter to learn more.

Part 2: Most Trending & Popular Apps for iPhone of the Year [Full Checklist]

Besides the best app for iPhone of the year, Apple also picked up some most trending apps for simplifying and empowering storytelling. Here is the complete list of these apps.

App Trend of 2024	Publisher	Category	App Size	Price	Ratings	User Rating	System Requirement
1 Second Everyday: Video Diary	1 Second Everyday Inc.	Photo & Video	132.4 MB	Free, In-App Purchases	30.6K	4.8	Requires iOS11.2 or later
24FPS - Video Filter & LUT	Polarr.Inc	Photo & Video	89.9 MB	Free, In-App Purchases	943	4.7	Requires iOS 12.0 or later
Anchor	Anchor FM INC	News	109.6 MB	Free	40K	4.8	Requires iOS 11.0 or later
Canva: Stories & Video Maker	Canva Pty Ltd	Photo & Video	309.2 MB	Free	1.4K	4.8	Requiers iOS 11.03 or later
Filmr - Video Editor & Filter	Stei App,ltda	Photo & Video	203.6 MB	Free, In-App Purchases	4.9K	4.5	Requires iOS.11.0 or later
FlipaClip: Cartoon Animation	Visual Blasters LLC	Entertainment	109.5 MB	Free,In-App Purchases	51K	4.6	Requiers iOS 10.0 or later
快手 (Kwai - Video Social Network)	JOYO TECHNOLOGY PTE.LTD	Photo & Video	235.8 MB	Free,In-App Purchases	13.5K	4.5	Requires iOS 9.0 or later
Lifecake Family & Baby Photos	Lifecake Ltd.	Lifestyle	114.3 MB	Free,In-App Purchases	27K	4.8	Requires iOS 12.0 or later
Magisto Video Editor	Vimeo, Inc.	Photo & Video	194.2 MB	Free, In-App Purchases	79.4K	4.6	Requires iOS 11.0 or later
Mojo - Stories Editor	Archery Inc.	Photo & Video	98.5 MB	Free, In-App Purchases	15.6K	4.9	Requires iOS 11.4 or later
Nizo	Image Mechanics Pty Ltd.	Photo & Video	29.5 MB	$4.99	78	4.5	Requires iOS 11.0 or later
Noisy Book	Lunen Digital Ltd.	Books	244.5 MB	Free, In-App Purchases	20	3.8	Requires iOS 13.0 or later
Over: Design/Flyer/Story Maker	Over, Inc.	Photo & Video	262.8 MB	Free, In-App Purchases	59.3K	4.8	Requires iOS 11.0 or later
Spark Camera - Video Editor	Dayworks	Photo & Video	229.6 MB	Free, In-App Purchases	5.6K	4.8	Requires iOS 11.1 or later
Steller	Expedition Travel Advisor, Inc.	Photo & Video	74.4 MB	Free, In-App Purchases	773	4.8	Requires iOS 9.0 or later
StoryBoost: Story Editor	Lightricks Ltd.	Photo & Video	208.4 MB	Free, In-App Purchases	575	4.5	Requires iOS 11.0 or later
Tayasui Sketches	Tayasui.com	Productivity	326.9 MB	Free, In-App Purchases	22.4K	4.6	Requires iOS 9.0 or later
Typic 2: Fonts & Text on Photo	Hi Mom S.A.S	Photo & Video	408.7 MB	Free, In-App Purchases	588	4.5	Requires iOS 12.1 or later
Unfold — Create Stories	Unfold Creative, LLC	Photo & Video	152.9 MB	Free, In-App Purchases	89.5K	4.9	Requires iOS 10.0 or later
Vostok	Dmitry Mashkin	Photo & Video	121 MB	$0.99	4	5	Requires iOS 12.0 or later
VUE - Video Camera and Editor	VUE VIDEO CO., LTD.	Photo & Video	155.3 MB	Free, In-App Purchases	617	4.9	Requires iOS 9.0 or later
Wattpad	Wattpad Corp	Books	154.2 MB	Free, In-App Purchases	286.4K	4.7	Requires iOS 10.0 or later
WIDE	Xiamen Meitu Technology	Photo & Video	158.6 MB	Free	10K	4.9	Requires iOS 9.0 or later

Part 3: 10 Most Popular and Trending Photo & Video Apps in 2024

Apps from gaming, entertainment, and books categories were gaining momentum throughout the year, but the photo and video category that makes the storytelling easier is by far the most popular. If you are looking to record voices , create podcasts , take photos or record videos, you’ll find the app that meets all your demands effortlessly. Here are some of the most popular apps from the Photo & Video category on the App Store in 2024.

1. Canva: Stories and Video Maker

Price: Free

Supported OS: Requires iOS 11.03 or later

Building social media following can be a daunting task if you don’t have the right tools. Canva: Stories and Video Maker enables you to design stories you share on Facebook, Snapchat, and Instagram. The app offers a selection of more than 700 story templates that are organized into categories such as Food, Business or Travel and it lets you choose photo templates for all images you want to publish on social media. In addition, this iPhone app, features a set of video editing tools, so that you can use different templates to edit them or trim and preview each video before exporting it from the Canva: Stories and Video Maker.

2. Magisto

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.0 or later

In 2017, Magisto was selected as the number one video editing app for iPhones and a few years later it is still one of the best apps in this category on the App Store. Digital marketers who don’t have the skills or the time to edit their videos with professional video editing software can benefit from this AI-powered editor. In order to create a new video, you just have to choose a video editing style such as kids or pets, import the media assets into your project and let Magisto work its magic. If you opt for the monthly Business subscription plan you will gain access to more than 3 million stock videos and 25 million photos.

3. Mojo

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.4 or later

The 4.9 User Rating on more than 15.000 reviews speaks volumes about Mojo’s capabilities. Even the free version of the app lets you choose from more than a hundred fully customizable templates. So, once you pick an animated template you just have to add the video and audio files you want to include in the final version of the video and wait for Mojo to generate a new story you can share on social media. However, you must upgrade to the pro version of the app if you want to choose the aspect ratio for all videos you edit with this app or be able to use all of the text styles and templates Mojo offers.

4. Over: Design/Flyers/Story Maker

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.0 or later

Producing brand content that drives the sales of the products and services your company offers doesn’t have to take hours or even days of hard work. In fact, if you install Over on your iPhone you can add logos, text layers and other graphic elements to photos and videos in just a few quick taps. There are hundreds of templates and fonts to choose from, and you can use any of them to design a flyer, a poster or a social media post. Sharing your creations to social networks directly from the app won’t take much more than a few moments of your time, which makes Over a perfect choice if you want to produce and share new content regularly.

5. Spark Camera

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.1 or later

Apple included the Spark Camera app in their selection of the best storytelling apps in 2024, and a brief look at the app’s features shows why. Besides recording videos in Full HD and 4K resolutions you can also use Spark Camera to create voiceovers, remove any segment of a video clip you want or change a clip’s playback speed. In addition, you can set the preferred frame rate for each video you record with Spark Camera and utilize its image stabilization options while shooting under difficult light conditions. Applying a filter to a video you recorded with this app requires you to just swipe left or right while you can adjust their intensity by simply moving your finger up or down.

6. Steller

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 9.0 or later

It has already been five years since Steller was named as one of the best apps on the App Store by Apple, but very little has changed in the meantime. You don’t have to be a professional storyteller in order to create engaging visual stories with this app since you can select a theme you like and let Steller do all the heavy lifting for you. There just ten text styles to choose from and the app doesn’t offer even the basic video editing tools, which limits your options throughout the video editing process. Nonetheless, you can share all video content you edit with Steller directly to your Instagram Stories.

7. Unfold

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 10.0 or later

Creating Facebook or Instagram Stories that attract the attention of thousands of daily viewers is what Unfold does best. You can apply ten different filters and effects to all videos you record with this app and then choose from over 150 video templates. Unfold also grants you access to advanced text tools that enable you to customize the messages you want to distribute through social media channels. The free version of Unfold offers only a limited range of options, and you must upgrade to Unfold+ if you want to access all of the themes, fonts, and stickers this app provides. Despite the great user rating, Unfold still lacks video and audio editing tools that would allow its users to manipulate their footage without any restrictions.

8. 24 FPS – Video Filter & LUT

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 12.0 or later

iPhone owners in need of a video editing app that allows them to record and edit their footage with professional tools should consider installing 24 FPS. In addition to excellent video recording capabilities, this app features a plethora of options you can use to enhance the colors in the videos you edit. Importing LUTs into 24 FPS is a routine operation that can reduce the amount of time you have to spend on giving a video a particular cinematic style. Skin-thinning and skin smoothing filters enable you to beautify the people in your videos and make them more visually appealing to the online audience. The app’s video editor also contains audio editing options that make creating a video’s soundtrack fun and enjoyable.

9. VUE – Video Camera and Editor

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 9.0 or later

Recording and editing social media videos from your iPhone enables you to produce visually impressive content wherever you are. An app like Vue is a perfect option if you don’t want to post unedited footage on your social media accounts, but don’t have the time to use a professional video editing software. Besides offering more than twenty filters, Vue also lets you change a video’s playback speed, merge or split multiple clips and enhance the colors of each clip you edit. The seemingly endless library of royalty-free songs offers you all the resources you are going to need while creating a soundtrack for your video, and you can also control the volume of video’s original sound and audio files you added to a project.

10 1 Second Every Day: Video Diary

Price: Free, but offers in-app purchases

Supported OS: Requires iOS11.2

Simple, routine activities like capturing a single moment every day can help you create a collection of all the exciting things you do on a daily basis. 1 Second Every Day app is designed to help you create a video diary that sums up the most important moments of your day. You can either create Freestyle videos you take at different types of events and your journeys or capture standard Timeline videos that have the form of a classic video diary. The app can also auto-fill your timeline if you are struggling to find a good idea for your daily diary entry, and it supports unlimited mashing so that you can combine videos over a five-year or one-month period without any video length restrictions.

Conclusion

According to Apple, some of the most popular apps for the iPhone are built for storytellers, and this trend is going to continue in 2024 as the demand for video content can only increase. Consequently, some of the best iOS apps can be found in the Photo & Video category as they provide the tools that simplify the process of creating social media videos. Which app are you using to create your stories? Leave a comment and let us know.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Earlier this month, Apple has released its choices for the best app and video games of 2024 and revealed some of the hottest trends on the App Store. Over the years, we’ve seen how apps shape the everyday life of iPhone and iPad users, through innovation, entertainment and creativity.

The current trends on App Store show a growing interest in applications that unleash creativity and make recording images or sounds easier. So, if you are looking for an app that can take you a step closer to becoming a successful podcaster or video content creator , we have great news for you because currently, there are so many powerful apps to choose from. Let’s take a look at some of the best and most popular iPhone apps that left their mark in 2024.

• Part 1: Apple Pick: Best App for iPhone in 2024
• Part 2: Most Trending & Popular Apps for iPhone of the Year [Full Checklist]
• Part 3: Most Popular and Trending Photo & Video Apps for iPhone [+Review]

Part 1: The iPhone App of the Year: Spectre Camera

Social networks have made photography more popular than ever. However, the quality of pictures taken with Smartphones still cannot be compared to the quality of images produced on DSLR cameras .

The iPhone app of the year provides a solution to this issue by employing the latest computational photography techniques. The Spectre Camera is equipped with an AI that can easily create long-exposure photographs, remove crowds from images and detect scenes automatically . The app saves all pictures it takes during a long-exposure and generates live photos by merging all images into a single breathtaking shot.

Optionally, you can apply live effects to each image you take with Spectre Camera if you would like to enhance its colors or highlight a particular detail. Image stabilization features are designed to keep all photos you shoot handheld sharp, while Spectre Camera also offers the automatic tripod detection option. The app’s machine learning algorithms detect scenes and provide all the help you need to produce professional-looking photos with your iPhone.

As the popularity of social media platforms continues to grow, so does the demand for photo and video applications that are compatible with iOS devices. That’s why it is hardly surprising that Spectre Camera is the iPhone app of the year because it is packed with industry-leading technologies that simplify the image-taking process.

You can check the detailed review below of Spectre Camera App from YouTube Channel TinyShutter to learn more.

Part 2: Most Trending & Popular Apps for iPhone of the Year [Full Checklist]

Besides the best app for iPhone of the year, Apple also picked up some most trending apps for simplifying and empowering storytelling. Here is the complete list of these apps.

App Trend of 2024	Publisher	Category	App Size	Price	Ratings	User Rating	System Requirement
1 Second Everyday: Video Diary	1 Second Everyday Inc.	Photo & Video	132.4 MB	Free, In-App Purchases	30.6K	4.8	Requires iOS11.2 or later
24FPS - Video Filter & LUT	Polarr.Inc	Photo & Video	89.9 MB	Free, In-App Purchases	943	4.7	Requires iOS 12.0 or later
Anchor	Anchor FM INC	News	109.6 MB	Free	40K	4.8	Requires iOS 11.0 or later
Canva: Stories & Video Maker	Canva Pty Ltd	Photo & Video	309.2 MB	Free	1.4K	4.8	Requiers iOS 11.03 or later
Filmr - Video Editor & Filter	Stei App,ltda	Photo & Video	203.6 MB	Free, In-App Purchases	4.9K	4.5	Requires iOS.11.0 or later
FlipaClip: Cartoon Animation	Visual Blasters LLC	Entertainment	109.5 MB	Free,In-App Purchases	51K	4.6	Requiers iOS 10.0 or later
快手 (Kwai - Video Social Network)	JOYO TECHNOLOGY PTE.LTD	Photo & Video	235.8 MB	Free,In-App Purchases	13.5K	4.5	Requires iOS 9.0 or later
Lifecake Family & Baby Photos	Lifecake Ltd.	Lifestyle	114.3 MB	Free,In-App Purchases	27K	4.8	Requires iOS 12.0 or later
Magisto Video Editor	Vimeo, Inc.	Photo & Video	194.2 MB	Free, In-App Purchases	79.4K	4.6	Requires iOS 11.0 or later
Mojo - Stories Editor	Archery Inc.	Photo & Video	98.5 MB	Free, In-App Purchases	15.6K	4.9	Requires iOS 11.4 or later
Nizo	Image Mechanics Pty Ltd.	Photo & Video	29.5 MB	$4.99	78	4.5	Requires iOS 11.0 or later
Noisy Book	Lunen Digital Ltd.	Books	244.5 MB	Free, In-App Purchases	20	3.8	Requires iOS 13.0 or later
Over: Design/Flyer/Story Maker	Over, Inc.	Photo & Video	262.8 MB	Free, In-App Purchases	59.3K	4.8	Requires iOS 11.0 or later
Spark Camera - Video Editor	Dayworks	Photo & Video	229.6 MB	Free, In-App Purchases	5.6K	4.8	Requires iOS 11.1 or later
Steller	Expedition Travel Advisor, Inc.	Photo & Video	74.4 MB	Free, In-App Purchases	773	4.8	Requires iOS 9.0 or later
StoryBoost: Story Editor	Lightricks Ltd.	Photo & Video	208.4 MB	Free, In-App Purchases	575	4.5	Requires iOS 11.0 or later
Tayasui Sketches	Tayasui.com	Productivity	326.9 MB	Free, In-App Purchases	22.4K	4.6	Requires iOS 9.0 or later
Typic 2: Fonts & Text on Photo	Hi Mom S.A.S	Photo & Video	408.7 MB	Free, In-App Purchases	588	4.5	Requires iOS 12.1 or later
Unfold — Create Stories	Unfold Creative, LLC	Photo & Video	152.9 MB	Free, In-App Purchases	89.5K	4.9	Requires iOS 10.0 or later
Vostok	Dmitry Mashkin	Photo & Video	121 MB	$0.99	4	5	Requires iOS 12.0 or later
VUE - Video Camera and Editor	VUE VIDEO CO., LTD.	Photo & Video	155.3 MB	Free, In-App Purchases	617	4.9	Requires iOS 9.0 or later
Wattpad	Wattpad Corp	Books	154.2 MB	Free, In-App Purchases	286.4K	4.7	Requires iOS 10.0 or later
WIDE	Xiamen Meitu Technology	Photo & Video	158.6 MB	Free	10K	4.9	Requires iOS 9.0 or later

Part 3: 10 Most Popular and Trending Photo & Video Apps in 2024

Apps from gaming, entertainment, and books categories were gaining momentum throughout the year, but the photo and video category that makes the storytelling easier is by far the most popular. If you are looking to record voices , create podcasts , take photos or record videos, you’ll find the app that meets all your demands effortlessly. Here are some of the most popular apps from the Photo & Video category on the App Store in 2024.

1. Canva: Stories and Video Maker

Price: Free

Supported OS: Requires iOS 11.03 or later

Building social media following can be a daunting task if you don’t have the right tools. Canva: Stories and Video Maker enables you to design stories you share on Facebook, Snapchat, and Instagram. The app offers a selection of more than 700 story templates that are organized into categories such as Food, Business or Travel and it lets you choose photo templates for all images you want to publish on social media. In addition, this iPhone app, features a set of video editing tools, so that you can use different templates to edit them or trim and preview each video before exporting it from the Canva: Stories and Video Maker.

2. Magisto

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.0 or later

In 2017, Magisto was selected as the number one video editing app for iPhones and a few years later it is still one of the best apps in this category on the App Store. Digital marketers who don’t have the skills or the time to edit their videos with professional video editing software can benefit from this AI-powered editor. In order to create a new video, you just have to choose a video editing style such as kids or pets, import the media assets into your project and let Magisto work its magic. If you opt for the monthly Business subscription plan you will gain access to more than 3 million stock videos and 25 million photos.

3. Mojo

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.4 or later

The 4.9 User Rating on more than 15.000 reviews speaks volumes about Mojo’s capabilities. Even the free version of the app lets you choose from more than a hundred fully customizable templates. So, once you pick an animated template you just have to add the video and audio files you want to include in the final version of the video and wait for Mojo to generate a new story you can share on social media. However, you must upgrade to the pro version of the app if you want to choose the aspect ratio for all videos you edit with this app or be able to use all of the text styles and templates Mojo offers.

4. Over: Design/Flyers/Story Maker

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.0 or later

Producing brand content that drives the sales of the products and services your company offers doesn’t have to take hours or even days of hard work. In fact, if you install Over on your iPhone you can add logos, text layers and other graphic elements to photos and videos in just a few quick taps. There are hundreds of templates and fonts to choose from, and you can use any of them to design a flyer, a poster or a social media post. Sharing your creations to social networks directly from the app won’t take much more than a few moments of your time, which makes Over a perfect choice if you want to produce and share new content regularly.

5. Spark Camera

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.1 or later

Apple included the Spark Camera app in their selection of the best storytelling apps in 2024, and a brief look at the app’s features shows why. Besides recording videos in Full HD and 4K resolutions you can also use Spark Camera to create voiceovers, remove any segment of a video clip you want or change a clip’s playback speed. In addition, you can set the preferred frame rate for each video you record with Spark Camera and utilize its image stabilization options while shooting under difficult light conditions. Applying a filter to a video you recorded with this app requires you to just swipe left or right while you can adjust their intensity by simply moving your finger up or down.

6. Steller

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 9.0 or later

It has already been five years since Steller was named as one of the best apps on the App Store by Apple, but very little has changed in the meantime. You don’t have to be a professional storyteller in order to create engaging visual stories with this app since you can select a theme you like and let Steller do all the heavy lifting for you. There just ten text styles to choose from and the app doesn’t offer even the basic video editing tools, which limits your options throughout the video editing process. Nonetheless, you can share all video content you edit with Steller directly to your Instagram Stories.

7. Unfold

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 10.0 or later

Creating Facebook or Instagram Stories that attract the attention of thousands of daily viewers is what Unfold does best. You can apply ten different filters and effects to all videos you record with this app and then choose from over 150 video templates. Unfold also grants you access to advanced text tools that enable you to customize the messages you want to distribute through social media channels. The free version of Unfold offers only a limited range of options, and you must upgrade to Unfold+ if you want to access all of the themes, fonts, and stickers this app provides. Despite the great user rating, Unfold still lacks video and audio editing tools that would allow its users to manipulate their footage without any restrictions.

8. 24 FPS – Video Filter & LUT

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 12.0 or later

iPhone owners in need of a video editing app that allows them to record and edit their footage with professional tools should consider installing 24 FPS. In addition to excellent video recording capabilities, this app features a plethora of options you can use to enhance the colors in the videos you edit. Importing LUTs into 24 FPS is a routine operation that can reduce the amount of time you have to spend on giving a video a particular cinematic style. Skin-thinning and skin smoothing filters enable you to beautify the people in your videos and make them more visually appealing to the online audience. The app’s video editor also contains audio editing options that make creating a video’s soundtrack fun and enjoyable.

9. VUE – Video Camera and Editor

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 9.0 or later

Recording and editing social media videos from your iPhone enables you to produce visually impressive content wherever you are. An app like Vue is a perfect option if you don’t want to post unedited footage on your social media accounts, but don’t have the time to use a professional video editing software. Besides offering more than twenty filters, Vue also lets you change a video’s playback speed, merge or split multiple clips and enhance the colors of each clip you edit. The seemingly endless library of royalty-free songs offers you all the resources you are going to need while creating a soundtrack for your video, and you can also control the volume of video’s original sound and audio files you added to a project.

10 1 Second Every Day: Video Diary

Price: Free, but offers in-app purchases

Supported OS: Requires iOS11.2

Simple, routine activities like capturing a single moment every day can help you create a collection of all the exciting things you do on a daily basis. 1 Second Every Day app is designed to help you create a video diary that sums up the most important moments of your day. You can either create Freestyle videos you take at different types of events and your journeys or capture standard Timeline videos that have the form of a classic video diary. The app can also auto-fill your timeline if you are struggling to find a good idea for your daily diary entry, and it supports unlimited mashing so that you can combine videos over a five-year or one-month period without any video length restrictions.

Conclusion

According to Apple, some of the most popular apps for the iPhone are built for storytellers, and this trend is going to continue in 2024 as the demand for video content can only increase. Consequently, some of the best iOS apps can be found in the Photo & Video category as they provide the tools that simplify the process of creating social media videos. Which app are you using to create your stories? Leave a comment and let us know.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Richard Bennett

Mar 27, 2024• Proven solutions

Earlier this month, Apple has released its choices for the best app and video games of 2024 and revealed some of the hottest trends on the App Store. Over the years, we’ve seen how apps shape the everyday life of iPhone and iPad users, through innovation, entertainment and creativity.

The current trends on App Store show a growing interest in applications that unleash creativity and make recording images or sounds easier. So, if you are looking for an app that can take you a step closer to becoming a successful podcaster or video content creator , we have great news for you because currently, there are so many powerful apps to choose from. Let’s take a look at some of the best and most popular iPhone apps that left their mark in 2024.

• Part 1: Apple Pick: Best App for iPhone in 2024
• Part 2: Most Trending & Popular Apps for iPhone of the Year [Full Checklist]
• Part 3: Most Popular and Trending Photo & Video Apps for iPhone [+Review]

Part 1: The iPhone App of the Year: Spectre Camera

Social networks have made photography more popular than ever. However, the quality of pictures taken with Smartphones still cannot be compared to the quality of images produced on DSLR cameras .

The iPhone app of the year provides a solution to this issue by employing the latest computational photography techniques. The Spectre Camera is equipped with an AI that can easily create long-exposure photographs, remove crowds from images and detect scenes automatically . The app saves all pictures it takes during a long-exposure and generates live photos by merging all images into a single breathtaking shot.

Optionally, you can apply live effects to each image you take with Spectre Camera if you would like to enhance its colors or highlight a particular detail. Image stabilization features are designed to keep all photos you shoot handheld sharp, while Spectre Camera also offers the automatic tripod detection option. The app’s machine learning algorithms detect scenes and provide all the help you need to produce professional-looking photos with your iPhone.

As the popularity of social media platforms continues to grow, so does the demand for photo and video applications that are compatible with iOS devices. That’s why it is hardly surprising that Spectre Camera is the iPhone app of the year because it is packed with industry-leading technologies that simplify the image-taking process.

You can check the detailed review below of Spectre Camera App from YouTube Channel TinyShutter to learn more.

Part 2: Most Trending & Popular Apps for iPhone of the Year [Full Checklist]

Besides the best app for iPhone of the year, Apple also picked up some most trending apps for simplifying and empowering storytelling. Here is the complete list of these apps.

App Trend of 2024	Publisher	Category	App Size	Price	Ratings	User Rating	System Requirement
1 Second Everyday: Video Diary	1 Second Everyday Inc.	Photo & Video	132.4 MB	Free, In-App Purchases	30.6K	4.8	Requires iOS11.2 or later
24FPS - Video Filter & LUT	Polarr.Inc	Photo & Video	89.9 MB	Free, In-App Purchases	943	4.7	Requires iOS 12.0 or later
Anchor	Anchor FM INC	News	109.6 MB	Free	40K	4.8	Requires iOS 11.0 or later
Canva: Stories & Video Maker	Canva Pty Ltd	Photo & Video	309.2 MB	Free	1.4K	4.8	Requiers iOS 11.03 or later
Filmr - Video Editor & Filter	Stei App,ltda	Photo & Video	203.6 MB	Free, In-App Purchases	4.9K	4.5	Requires iOS.11.0 or later
FlipaClip: Cartoon Animation	Visual Blasters LLC	Entertainment	109.5 MB	Free,In-App Purchases	51K	4.6	Requiers iOS 10.0 or later
快手 (Kwai - Video Social Network)	JOYO TECHNOLOGY PTE.LTD	Photo & Video	235.8 MB	Free,In-App Purchases	13.5K	4.5	Requires iOS 9.0 or later
Lifecake Family & Baby Photos	Lifecake Ltd.	Lifestyle	114.3 MB	Free,In-App Purchases	27K	4.8	Requires iOS 12.0 or later
Magisto Video Editor	Vimeo, Inc.	Photo & Video	194.2 MB	Free, In-App Purchases	79.4K	4.6	Requires iOS 11.0 or later
Mojo - Stories Editor	Archery Inc.	Photo & Video	98.5 MB	Free, In-App Purchases	15.6K	4.9	Requires iOS 11.4 or later
Nizo	Image Mechanics Pty Ltd.	Photo & Video	29.5 MB	$4.99	78	4.5	Requires iOS 11.0 or later
Noisy Book	Lunen Digital Ltd.	Books	244.5 MB	Free, In-App Purchases	20	3.8	Requires iOS 13.0 or later
Over: Design/Flyer/Story Maker	Over, Inc.	Photo & Video	262.8 MB	Free, In-App Purchases	59.3K	4.8	Requires iOS 11.0 or later
Spark Camera - Video Editor	Dayworks	Photo & Video	229.6 MB	Free, In-App Purchases	5.6K	4.8	Requires iOS 11.1 or later
Steller	Expedition Travel Advisor, Inc.	Photo & Video	74.4 MB	Free, In-App Purchases	773	4.8	Requires iOS 9.0 or later
StoryBoost: Story Editor	Lightricks Ltd.	Photo & Video	208.4 MB	Free, In-App Purchases	575	4.5	Requires iOS 11.0 or later
Tayasui Sketches	Tayasui.com	Productivity	326.9 MB	Free, In-App Purchases	22.4K	4.6	Requires iOS 9.0 or later
Typic 2: Fonts & Text on Photo	Hi Mom S.A.S	Photo & Video	408.7 MB	Free, In-App Purchases	588	4.5	Requires iOS 12.1 or later
Unfold — Create Stories	Unfold Creative, LLC	Photo & Video	152.9 MB	Free, In-App Purchases	89.5K	4.9	Requires iOS 10.0 or later
Vostok	Dmitry Mashkin	Photo & Video	121 MB	$0.99	4	5	Requires iOS 12.0 or later
VUE - Video Camera and Editor	VUE VIDEO CO., LTD.	Photo & Video	155.3 MB	Free, In-App Purchases	617	4.9	Requires iOS 9.0 or later
Wattpad	Wattpad Corp	Books	154.2 MB	Free, In-App Purchases	286.4K	4.7	Requires iOS 10.0 or later
WIDE	Xiamen Meitu Technology	Photo & Video	158.6 MB	Free	10K	4.9	Requires iOS 9.0 or later

Part 3: 10 Most Popular and Trending Photo & Video Apps in 2024

Apps from gaming, entertainment, and books categories were gaining momentum throughout the year, but the photo and video category that makes the storytelling easier is by far the most popular. If you are looking to record voices , create podcasts , take photos or record videos, you’ll find the app that meets all your demands effortlessly. Here are some of the most popular apps from the Photo & Video category on the App Store in 2024.

1. Canva: Stories and Video Maker

Price: Free

Supported OS: Requires iOS 11.03 or later

Building social media following can be a daunting task if you don’t have the right tools. Canva: Stories and Video Maker enables you to design stories you share on Facebook, Snapchat, and Instagram. The app offers a selection of more than 700 story templates that are organized into categories such as Food, Business or Travel and it lets you choose photo templates for all images you want to publish on social media. In addition, this iPhone app, features a set of video editing tools, so that you can use different templates to edit them or trim and preview each video before exporting it from the Canva: Stories and Video Maker.

2. Magisto

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.0 or later

In 2017, Magisto was selected as the number one video editing app for iPhones and a few years later it is still one of the best apps in this category on the App Store. Digital marketers who don’t have the skills or the time to edit their videos with professional video editing software can benefit from this AI-powered editor. In order to create a new video, you just have to choose a video editing style such as kids or pets, import the media assets into your project and let Magisto work its magic. If you opt for the monthly Business subscription plan you will gain access to more than 3 million stock videos and 25 million photos.

3. Mojo

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.4 or later

The 4.9 User Rating on more than 15.000 reviews speaks volumes about Mojo’s capabilities. Even the free version of the app lets you choose from more than a hundred fully customizable templates. So, once you pick an animated template you just have to add the video and audio files you want to include in the final version of the video and wait for Mojo to generate a new story you can share on social media. However, you must upgrade to the pro version of the app if you want to choose the aspect ratio for all videos you edit with this app or be able to use all of the text styles and templates Mojo offers.

4. Over: Design/Flyers/Story Maker

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.0 or later

Producing brand content that drives the sales of the products and services your company offers doesn’t have to take hours or even days of hard work. In fact, if you install Over on your iPhone you can add logos, text layers and other graphic elements to photos and videos in just a few quick taps. There are hundreds of templates and fonts to choose from, and you can use any of them to design a flyer, a poster or a social media post. Sharing your creations to social networks directly from the app won’t take much more than a few moments of your time, which makes Over a perfect choice if you want to produce and share new content regularly.

5. Spark Camera

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 11.1 or later

Apple included the Spark Camera app in their selection of the best storytelling apps in 2024, and a brief look at the app’s features shows why. Besides recording videos in Full HD and 4K resolutions you can also use Spark Camera to create voiceovers, remove any segment of a video clip you want or change a clip’s playback speed. In addition, you can set the preferred frame rate for each video you record with Spark Camera and utilize its image stabilization options while shooting under difficult light conditions. Applying a filter to a video you recorded with this app requires you to just swipe left or right while you can adjust their intensity by simply moving your finger up or down.

6. Steller

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 9.0 or later

It has already been five years since Steller was named as one of the best apps on the App Store by Apple, but very little has changed in the meantime. You don’t have to be a professional storyteller in order to create engaging visual stories with this app since you can select a theme you like and let Steller do all the heavy lifting for you. There just ten text styles to choose from and the app doesn’t offer even the basic video editing tools, which limits your options throughout the video editing process. Nonetheless, you can share all video content you edit with Steller directly to your Instagram Stories.

7. Unfold

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 10.0 or later

Creating Facebook or Instagram Stories that attract the attention of thousands of daily viewers is what Unfold does best. You can apply ten different filters and effects to all videos you record with this app and then choose from over 150 video templates. Unfold also grants you access to advanced text tools that enable you to customize the messages you want to distribute through social media channels. The free version of Unfold offers only a limited range of options, and you must upgrade to Unfold+ if you want to access all of the themes, fonts, and stickers this app provides. Despite the great user rating, Unfold still lacks video and audio editing tools that would allow its users to manipulate their footage without any restrictions.

8. 24 FPS – Video Filter & LUT

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 12.0 or later

iPhone owners in need of a video editing app that allows them to record and edit their footage with professional tools should consider installing 24 FPS. In addition to excellent video recording capabilities, this app features a plethora of options you can use to enhance the colors in the videos you edit. Importing LUTs into 24 FPS is a routine operation that can reduce the amount of time you have to spend on giving a video a particular cinematic style. Skin-thinning and skin smoothing filters enable you to beautify the people in your videos and make them more visually appealing to the online audience. The app’s video editor also contains audio editing options that make creating a video’s soundtrack fun and enjoyable.

9. VUE – Video Camera and Editor

Price: Free, but offers in-app purchases

Supported OS: Requires iOS 9.0 or later

Recording and editing social media videos from your iPhone enables you to produce visually impressive content wherever you are. An app like Vue is a perfect option if you don’t want to post unedited footage on your social media accounts, but don’t have the time to use a professional video editing software. Besides offering more than twenty filters, Vue also lets you change a video’s playback speed, merge or split multiple clips and enhance the colors of each clip you edit. The seemingly endless library of royalty-free songs offers you all the resources you are going to need while creating a soundtrack for your video, and you can also control the volume of video’s original sound and audio files you added to a project.

10 1 Second Every Day: Video Diary

Price: Free, but offers in-app purchases

Supported OS: Requires iOS11.2

Simple, routine activities like capturing a single moment every day can help you create a collection of all the exciting things you do on a daily basis. 1 Second Every Day app is designed to help you create a video diary that sums up the most important moments of your day. You can either create Freestyle videos you take at different types of events and your journeys or capture standard Timeline videos that have the form of a classic video diary. The app can also auto-fill your timeline if you are struggling to find a good idea for your daily diary entry, and it supports unlimited mashing so that you can combine videos over a five-year or one-month period without any video length restrictions.

Conclusion

According to Apple, some of the most popular apps for the iPhone are built for storytellers, and this trend is going to continue in 2024 as the demand for video content can only increase. Consequently, some of the best iOS apps can be found in the Photo & Video category as they provide the tools that simplify the process of creating social media videos. Which app are you using to create your stories? Leave a comment and let us know.

Richard Bennett

Richard Bennett is a writer and a lover of all things video.

Follow @Richard Bennett

Get Crisp Videos: Best Free Online Video Quality Enhancement Services

Top 9 Best Online Video Quality Enhancer for FREE

Ollie Mattison

Apr 24, 2024• Proven solutions

In 2024, the average person will watch 17 hours of video content every week. Improving the quality of your videos can make your content more noticeable.

Fortunately, there are many excellent video quality enhancer tools to choose from. These tools can enhance both the visual and audio clarity of your content. Ultimately, this will enhance your professionalism and reputation as a trustworthy creator.

Are you wondering where to start when selecting an effective, user-friendly video enhancer? Here are some of our top recommendations to help you begin.

• Part 2: 5 Free AI Video Enhancers [Software Options]
• Part 3: Top 2 4K Video Enhancer Online Free Options
• Part 4: How to Choose the Best Video Enhancer
• In this article

Why Do You Need an AI Video Enhancer?

AI video enhancers utilize generative AI to remove noise, stabilize shaky videos, upscale, or enhance their overall appearance. These tools employ machine learning and neural network techniques to analyze videos and apply different effects for enhancement. Trained on extensive datasets, most AI video enhancers can understand video content like faces, scenes, and objects, automatically adjusting imperfections.

Using an AI video enhancer is an excellent way to boost video quality quickly. Unlike traditional methods, AI speeds up the enhancement process significantly. There are additional benefits, such as:

• **Enhanced Media Quality:**AI video enhancers enhance videos automatically with advanced algorithms, maintaining quality, clarity, and detail.
• Noise Reduction: Many AI video enhancer tools effectively reduce visual noise in videos, resulting in cleaner and clearer footage.
• **Reviving Old Clip:**AI video enhancers are adept at restoring old video footage to make it appear more vibrant.

5 Free AI Video Enhancers [Software Options]

Are blurry videos on your large screen getting on your nerves? Thanks to advancements in artificial intelligence (AI), you can now enhance your low-resolution videos for a crystal-clear viewing experience.

Whether you’re a video editor, content creator, or streamer, incorporating an AI video upscaler into your toolkit is a wise choice. Here are the top 5 picks for the best free AI video enhancer software to improve your video editing.

1.Wondershare Filmora - AI Video Enhancer

Pricing:Filmora offers a free trial without exporting.

Wondershare Filmora stands out in video editing by combining comprehensive editing features with AI-powered enhancement tools. With 4K editing, Filmora ensures videos are improved and future-proofed.

In addition to enhancement, Filmora offers over 300 unique transitions and effects catering to creative minds. Audio enthusiasts will enjoy advanced audio tools like audio ducking and equalizers.

Filmora’s standout feature is its motion tracking capability, enabling dynamic video compositions. While beginners may find the abundance of features overwhelming, regular updates and an active online community provide ample support.

Features

• Filmora’s advanced AI video-enhancing algorithms let you convert black-and-white footage to colored ones.
• It boosts frame rates up to 240 FPS using AI-enhanced frame interpolation technology and 4x super-resolution algorithms.
• Filmora enhances videos’ clarity and quality through audio ducking, equalizers, and more.
• This AI Video Enhancer tracks and attaches objects in videos.
• The tool preserves details and enhances quality in slow-motion scenes.
• Offers over 300 unique transitions and effects.

Pros

• Versatile editing and enhancement options.
• This AI video enhancer is designed to assist both beginners and professionals.
• It supports batch processing, enhancing 10+ videos simultaneously.

Cons

• The free version adds a watermark.

2.AVCLabs Video Enhancer AI

Pricing:AVCLabs offers new users a 7-day free trial.

AVCLabs Video Enhancer AI utilizes a neural network to improve video clip quality. With super-resolution AI video upscaling and multi-frame enhancement, it can easily upscale video from SD to HD (720p or 1080p) to 4K and up to 8K in just one click.

With support for various video and audio formats, users can work seamlessly without compatibility issues. A notable feature is its batch processing capability, enabling users to upscale and enhance multiple videos simultaneously, saving time. The real-time preview feature is invaluable for those who wish to see the software’s results before finalizing their project.

Features

• AVCLabs seamlessly enhances any video footage without quality loss. Whether single or multi-frame, you’ll experience smooth transitions and improved frames.
• With AVCLabs’ color correction feature, you can easily adjust each video frame’s brightness, saturation, and contrast. This tool employs AI video upscaling to create larger, more detailed images without sacrificing quality.
• This video enhancement tool offers automatic face refinement to enhance facial details, which is ideal for improving low-quality videos with excessive noise and blurriness.
• The Super Resolution feature recovers high-resolution videos from low-resolution materials by generating additional pixel data to fill gaps, resulting in enhanced output.
• AVCLabs Video Enhancer AI uses a multi-frame convolutional neural network to stabilize video shakes and remove motion artifacts, overlay noise, and grain, producing natural and enhanced results.

Pros

• AVCLabs features a color calibration algorithm that accurately portrays natural colors.
• It allows you to add color to old black-and-white videos.
• The video processing is fully automatic, requiring no manual fine-tuning.

Cons

• The app demands a significant amount of free space, up to 15 GB.
• It is only compatible with Windows and Mac operating systems.
• The free trial adds a watermark from AVC Labs to the videos.

3.UniFab Video Enhancer

Pricing: UniFab provides a 30-day free trial for new AI users and a 30-day money-back guarantee for paid.

UniFab is a comprehensive AI-powered video enhancer to enhance video quality for all types of videos. Standout features like upscaling video to HDR10/Dolby Vision, denoising, and deinterlacing set this tool apart.

The models are regularly updated with the latest advancements in Deep Learning. Whether you’re a novice or an expert, UniFab offers both automatic and manual modes for video enhancement, making it easy to use without requiring complex settings.

Features

• Upgrade any video to 720p, 1080p, or even 4k resolution with remarkable clarity.
• Convert SDR videos to stunning HDR formats like HDR10+ and Dolby Vision. This feature revitalizes your videos, making them significantly more vibrant and immersive.
• Utilize AI technology to deinterlace your videos, ensuring smooth playback and a pristine viewing experience on modern displays.
• Specifically designed for videos captured in low-light conditions or with high ISO settings, this tool intuitively reduces grain and noise, restoring your footage’s true essence without sacrificing detail.
• Experience unprecedented fluidity as the software boosts your videos to an impressive 120FPS using AI. This transforms your content into a smooth motion stream, ideal for high-definition screens and attentive audiences.

Pros

• It allows audio up-mixing to EAC3 5.1/DTS 7.1 through AI.
• Utilizes GPU-accelerated technology.
• Supports video conversion, compression, and editing.

Cons

• The free trial is limited to 3 videos.
• Does not support Mac systems.

4.Topaz Video Enhance AI

Pricing:Topaz video enhancement tool offers a 30-day no-questions-asked refund policy.

Topaz Video Enhance AI enhances video quality by increasing its resolution. It supports batch upscaling of videos and is compatible with DVD, DSLR, Game, and HD stock footage.

Many notable film studios consider Topaz Video Enhance AI one of the best video editing software tools. It is suitable for various uses, such as commercials, movie content, and YouTube videos.

Features

• This free video upscaling software swiftly analyzes video footage quality using AI tools and recreates it into high-resolution videos.
• Topaz offers Gaia CGI and Theia for enhancing CG and animated videos, along with Proteus and Artemis for noise removal and sharpening.
• Easily recover details from any video footage by injecting original details using adjacent frames’ additional information. It detects and corrects visual artifacts formed during compression.
• Topaz provides an automatic mode for quick video quality enhancement and manual fine-tuning options using available controls.
• With this free video enhancer software, preserve video audio tracks and select from different conversion options for optimal output in the final project.

Pros

• Reduces motion artifacts.
• Adds extra frames for smooth, slow-motion videos.
• Enhances video quality up to 8K.

Cons

• AI processing can be time-consuming, sometimes taking hours.
• Requires a high-quality graphics card.

5.HitPaw Video Enhancer

Pricing:HitPaw AI video enhancer offers a 30-day refund guarantee on paid plans.

HitPaw is a user-friendly video enhancer suitable for both beginners and professionals. It features an easy-to-navigate interface, ensuring even those with minimal experience can improve their videos. Despite its simplicity, HitPaw offers robust enhancement tools, including color correction and stabilization. Its extensive support for various video formats eliminates compatibility concerns.

The software prioritizes efficient video enhancement without compromising quality or speed. Comprehensive tutorials help users explore different editing tasks and unlock their content’s full potential.

Features

• Utilize advanced AI algorithms to upscale low-resolution videos for a more appealing look. The AI feature optimizes content for sharper and more vibrant visuals.
• The HitPaw video quality enhancer app uses AI tools to improve detailing on human faces. Apply filters and adjust settings to enhance facial output in videos.
• The app includes a video stabilization feature that eliminates shaky camera movements, producing smoother and clearer videos with a professional touch.
• HitPaw offers an AI video repair option to restore damaged, corrupted, and old videos. It can also use deep learning AI to colorize black-and-white videos.
• Remove noise from videos with the General Denoise feature, making them look sharper, clearer, and newer.

Pros

• Supports various video formats.
• Has a user-friendly and intuitive interface.
• Can repair and enhance animation videos.

Cons

• The free plan has limited editing features.

Top 2 4K Video Enhancer Online Free Options

The AI-enhanced video tools mentioned above excel in their field. However, there are times when you might run out of storage or need a quick fix through your browser. So, here are some online AI tools that can enhance your videos. Unlike offline video enhancer AIs, online tools are easily accessible. While they may offer fewer features than desktop solutions, they are still useful for some editors.

1.Cutout.Pro

Many editing professionals rely on this free AI video enhancer for unlimited video improvements. Cutout.Pro utilizes advanced features such as video upscaling, motion interpolation, deinterlacing, and shake stabilization to enhance overall quality. This tool converts low-quality videos to higher resolutions like 2K, 30fps, and beyond. Moreover, this online tool swiftly reduces visual noise and other motion artifacts from clips using AI.

Features

• Reduce noise, motion artifacts, and improve video resolution significantly with this powerful online video quality enhancer and upscaler. Perfect for enhancing low-resolution videos like 240p, 360p, 480p, and more.
• Pro increases video frame rates without sacrificing quality. Smooth out shaky footage for better slow-motion effects.
• This tool enhances video resolution up to 2K at a maximum of 30fps effortlessly. It sharpens and defines your videos, bringing your story to life like a professional.
• This is perfect for filmmakers seeking to enhance footage quality and create professional-looking films. Improve video resolution and quality to unblur, upscale, and smooth videos for cinematic results.
• Enhance the quality of personal videos as this tool features shake stabilization for professional results.
• This video enhancer is ideal for professionals creating cinematic frames and restoring old footage. It’s also great for individuals looking to improve the quality of compressed videos downloaded from social media platforms like YouTube, Netflix, and TikTok.

Pros

• It boosts video frame rates and enables HD clip exports.
• Users can upload videos in MP4, MOV, WebM, and GIF formats for processing.

Cons

• It only offers a 5-second preview of the results after enhancement.

2.Clideo Video Enhancer

Clideo is an online video-enhancing tool that can completely transform any random video. It lets you add special AI effects and filters to adjust the video’s brightness, saturation, and contrast, making it stunning, vibrant, and attractive. You can enhance any video professionally for social media attention or business branding.

When it comes to video-enhancing tools, users seek maximum customization options. Clideo offers various features, functions, and facilities to transform average-looking videos into 4k video resolutions.

Features

• The interface is intuitive, so you don’t need any video editing experience to use it.
• You can enhance your video regardless of format because Clideo works with MP4, WMV, MOV, VOB, AVI, and other popular formats.
• You don’t need to download and install the video enhancer to your device. It’s not only faster but also more secure.
• Enhance multiple videos or images simultaneously.
• Add subtitles with customizable text fonts.
• Text Overlay feature with support for HD resolution.
• Access a media library with social sharing options.

Pros

• User-friendly tool is ideal for beginners.
• Supports multiple formats.
• As an online tool, it saves device storage space.
• Reasonable pricing.
• Provides uninterrupted video editing with customizable features.

Cons

• A premium subscription is required to remove watermarking.
• No offline app available; internet connection always necessary.
• No dedicated mobile app.

How to Choose the Best Video Enhancer

Consider the following to ensure you select the right video enhancer for your needs and creative vision.

1.Type of Content

Think about the type of content you’re working with. Are you creating short-form clips for social media or longer, more complex videos? Different enhancers may better suit different content types, so consider your file type and potential quality issues.

2.Consider The Features You Need

Consider the tools and features you need from your video quality enhancer software. Each system offers different capabilities, so planning can help you find the option that best fits your requirements.

3.Sharing Formats and Requirements

Determine the purpose of your video project and any specific sharing requirements. Understanding your goals will help you plan accordingly, whether for online sharing or commercial use.

4.Your Budget

Keep your budget in mind. Some enhancers offer free features, while others may require a purchase or subscription fee for full access. Budgeting effectively ensures you get the best value for your money while achieving great video results.

Conclusion

The video enhancement landscape has been transformed by artificial intelligence, providing numerous options to enhance your videos’ quality. Whether a professional filmmaker or a casual content creator, free AI video enhancers offer a chance to take your productions to the next level.

Each software has unique strengths, from Wondershare Filmora’s comprehensive editing features to AVCLabs’ neural network-powered upscaling and UniFab’s HDR conversion capabilities. User-friendly options like HitPaw cater to beginners while providing robust enhancement tools.

Moreover, for quick fixes or limited storage, online options like Cutout.Pro and Clideo offer accessible solutions with impressive results. With these advancements, achieving professional-quality videos is now achievable for everyone.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Apr 24, 2024• Proven solutions

In 2024, the average person will watch 17 hours of video content every week. Improving the quality of your videos can make your content more noticeable.

Fortunately, there are many excellent video quality enhancer tools to choose from. These tools can enhance both the visual and audio clarity of your content. Ultimately, this will enhance your professionalism and reputation as a trustworthy creator.

Are you wondering where to start when selecting an effective, user-friendly video enhancer? Here are some of our top recommendations to help you begin.

• Part 2: 5 Free AI Video Enhancers [Software Options]
• Part 3: Top 2 4K Video Enhancer Online Free Options
• Part 4: How to Choose the Best Video Enhancer
• In this article

Why Do You Need an AI Video Enhancer?

AI video enhancers utilize generative AI to remove noise, stabilize shaky videos, upscale, or enhance their overall appearance. These tools employ machine learning and neural network techniques to analyze videos and apply different effects for enhancement. Trained on extensive datasets, most AI video enhancers can understand video content like faces, scenes, and objects, automatically adjusting imperfections.

Using an AI video enhancer is an excellent way to boost video quality quickly. Unlike traditional methods, AI speeds up the enhancement process significantly. There are additional benefits, such as:

• **Enhanced Media Quality:**AI video enhancers enhance videos automatically with advanced algorithms, maintaining quality, clarity, and detail.
• Noise Reduction: Many AI video enhancer tools effectively reduce visual noise in videos, resulting in cleaner and clearer footage.
• **Reviving Old Clip:**AI video enhancers are adept at restoring old video footage to make it appear more vibrant.

5 Free AI Video Enhancers [Software Options]

Are blurry videos on your large screen getting on your nerves? Thanks to advancements in artificial intelligence (AI), you can now enhance your low-resolution videos for a crystal-clear viewing experience.

Whether you’re a video editor, content creator, or streamer, incorporating an AI video upscaler into your toolkit is a wise choice. Here are the top 5 picks for the best free AI video enhancer software to improve your video editing.

1.Wondershare Filmora - AI Video Enhancer

Pricing:Filmora offers a free trial without exporting.

Wondershare Filmora stands out in video editing by combining comprehensive editing features with AI-powered enhancement tools. With 4K editing, Filmora ensures videos are improved and future-proofed.

In addition to enhancement, Filmora offers over 300 unique transitions and effects catering to creative minds. Audio enthusiasts will enjoy advanced audio tools like audio ducking and equalizers.

Filmora’s standout feature is its motion tracking capability, enabling dynamic video compositions. While beginners may find the abundance of features overwhelming, regular updates and an active online community provide ample support.

Features

• Filmora’s advanced AI video-enhancing algorithms let you convert black-and-white footage to colored ones.
• It boosts frame rates up to 240 FPS using AI-enhanced frame interpolation technology and 4x super-resolution algorithms.
• Filmora enhances videos’ clarity and quality through audio ducking, equalizers, and more.
• This AI Video Enhancer tracks and attaches objects in videos.
• The tool preserves details and enhances quality in slow-motion scenes.
• Offers over 300 unique transitions and effects.

Pros

• Versatile editing and enhancement options.
• This AI video enhancer is designed to assist both beginners and professionals.
• It supports batch processing, enhancing 10+ videos simultaneously.

Cons

• The free version adds a watermark.

2.AVCLabs Video Enhancer AI

Pricing:AVCLabs offers new users a 7-day free trial.

AVCLabs Video Enhancer AI utilizes a neural network to improve video clip quality. With super-resolution AI video upscaling and multi-frame enhancement, it can easily upscale video from SD to HD (720p or 1080p) to 4K and up to 8K in just one click.

With support for various video and audio formats, users can work seamlessly without compatibility issues. A notable feature is its batch processing capability, enabling users to upscale and enhance multiple videos simultaneously, saving time. The real-time preview feature is invaluable for those who wish to see the software’s results before finalizing their project.

Features

• AVCLabs seamlessly enhances any video footage without quality loss. Whether single or multi-frame, you’ll experience smooth transitions and improved frames.
• With AVCLabs’ color correction feature, you can easily adjust each video frame’s brightness, saturation, and contrast. This tool employs AI video upscaling to create larger, more detailed images without sacrificing quality.
• This video enhancement tool offers automatic face refinement to enhance facial details, which is ideal for improving low-quality videos with excessive noise and blurriness.
• The Super Resolution feature recovers high-resolution videos from low-resolution materials by generating additional pixel data to fill gaps, resulting in enhanced output.
• AVCLabs Video Enhancer AI uses a multi-frame convolutional neural network to stabilize video shakes and remove motion artifacts, overlay noise, and grain, producing natural and enhanced results.

Pros

• AVCLabs features a color calibration algorithm that accurately portrays natural colors.
• It allows you to add color to old black-and-white videos.
• The video processing is fully automatic, requiring no manual fine-tuning.

Cons

• The app demands a significant amount of free space, up to 15 GB.
• It is only compatible with Windows and Mac operating systems.
• The free trial adds a watermark from AVC Labs to the videos.

3.UniFab Video Enhancer

Pricing: UniFab provides a 30-day free trial for new AI users and a 30-day money-back guarantee for paid.

UniFab is a comprehensive AI-powered video enhancer to enhance video quality for all types of videos. Standout features like upscaling video to HDR10/Dolby Vision, denoising, and deinterlacing set this tool apart.

The models are regularly updated with the latest advancements in Deep Learning. Whether you’re a novice or an expert, UniFab offers both automatic and manual modes for video enhancement, making it easy to use without requiring complex settings.

Features

• Upgrade any video to 720p, 1080p, or even 4k resolution with remarkable clarity.
• Convert SDR videos to stunning HDR formats like HDR10+ and Dolby Vision. This feature revitalizes your videos, making them significantly more vibrant and immersive.
• Utilize AI technology to deinterlace your videos, ensuring smooth playback and a pristine viewing experience on modern displays.
• Specifically designed for videos captured in low-light conditions or with high ISO settings, this tool intuitively reduces grain and noise, restoring your footage’s true essence without sacrificing detail.
• Experience unprecedented fluidity as the software boosts your videos to an impressive 120FPS using AI. This transforms your content into a smooth motion stream, ideal for high-definition screens and attentive audiences.

Pros

• It allows audio up-mixing to EAC3 5.1/DTS 7.1 through AI.
• Utilizes GPU-accelerated technology.
• Supports video conversion, compression, and editing.

Cons

• The free trial is limited to 3 videos.
• Does not support Mac systems.

4.Topaz Video Enhance AI

Pricing:Topaz video enhancement tool offers a 30-day no-questions-asked refund policy.

Topaz Video Enhance AI enhances video quality by increasing its resolution. It supports batch upscaling of videos and is compatible with DVD, DSLR, Game, and HD stock footage.

Many notable film studios consider Topaz Video Enhance AI one of the best video editing software tools. It is suitable for various uses, such as commercials, movie content, and YouTube videos.

Features

• This free video upscaling software swiftly analyzes video footage quality using AI tools and recreates it into high-resolution videos.
• Topaz offers Gaia CGI and Theia for enhancing CG and animated videos, along with Proteus and Artemis for noise removal and sharpening.
• Easily recover details from any video footage by injecting original details using adjacent frames’ additional information. It detects and corrects visual artifacts formed during compression.
• Topaz provides an automatic mode for quick video quality enhancement and manual fine-tuning options using available controls.
• With this free video enhancer software, preserve video audio tracks and select from different conversion options for optimal output in the final project.

Pros

• Reduces motion artifacts.
• Adds extra frames for smooth, slow-motion videos.
• Enhances video quality up to 8K.

Cons

• AI processing can be time-consuming, sometimes taking hours.
• Requires a high-quality graphics card.

5.HitPaw Video Enhancer

Pricing:HitPaw AI video enhancer offers a 30-day refund guarantee on paid plans.

HitPaw is a user-friendly video enhancer suitable for both beginners and professionals. It features an easy-to-navigate interface, ensuring even those with minimal experience can improve their videos. Despite its simplicity, HitPaw offers robust enhancement tools, including color correction and stabilization. Its extensive support for various video formats eliminates compatibility concerns.

The software prioritizes efficient video enhancement without compromising quality or speed. Comprehensive tutorials help users explore different editing tasks and unlock their content’s full potential.

Features

• Utilize advanced AI algorithms to upscale low-resolution videos for a more appealing look. The AI feature optimizes content for sharper and more vibrant visuals.
• The HitPaw video quality enhancer app uses AI tools to improve detailing on human faces. Apply filters and adjust settings to enhance facial output in videos.
• The app includes a video stabilization feature that eliminates shaky camera movements, producing smoother and clearer videos with a professional touch.
• HitPaw offers an AI video repair option to restore damaged, corrupted, and old videos. It can also use deep learning AI to colorize black-and-white videos.
• Remove noise from videos with the General Denoise feature, making them look sharper, clearer, and newer.

Pros

• Supports various video formats.
• Has a user-friendly and intuitive interface.
• Can repair and enhance animation videos.

Cons

• The free plan has limited editing features.

Top 2 4K Video Enhancer Online Free Options

The AI-enhanced video tools mentioned above excel in their field. However, there are times when you might run out of storage or need a quick fix through your browser. So, here are some online AI tools that can enhance your videos. Unlike offline video enhancer AIs, online tools are easily accessible. While they may offer fewer features than desktop solutions, they are still useful for some editors.

1.Cutout.Pro

Many editing professionals rely on this free AI video enhancer for unlimited video improvements. Cutout.Pro utilizes advanced features such as video upscaling, motion interpolation, deinterlacing, and shake stabilization to enhance overall quality. This tool converts low-quality videos to higher resolutions like 2K, 30fps, and beyond. Moreover, this online tool swiftly reduces visual noise and other motion artifacts from clips using AI.

Features

• Reduce noise, motion artifacts, and improve video resolution significantly with this powerful online video quality enhancer and upscaler. Perfect for enhancing low-resolution videos like 240p, 360p, 480p, and more.
• Pro increases video frame rates without sacrificing quality. Smooth out shaky footage for better slow-motion effects.
• This tool enhances video resolution up to 2K at a maximum of 30fps effortlessly. It sharpens and defines your videos, bringing your story to life like a professional.
• This is perfect for filmmakers seeking to enhance footage quality and create professional-looking films. Improve video resolution and quality to unblur, upscale, and smooth videos for cinematic results.
• Enhance the quality of personal videos as this tool features shake stabilization for professional results.
• This video enhancer is ideal for professionals creating cinematic frames and restoring old footage. It’s also great for individuals looking to improve the quality of compressed videos downloaded from social media platforms like YouTube, Netflix, and TikTok.

Pros

• It boosts video frame rates and enables HD clip exports.
• Users can upload videos in MP4, MOV, WebM, and GIF formats for processing.

Cons

• It only offers a 5-second preview of the results after enhancement.

2.Clideo Video Enhancer

Clideo is an online video-enhancing tool that can completely transform any random video. It lets you add special AI effects and filters to adjust the video’s brightness, saturation, and contrast, making it stunning, vibrant, and attractive. You can enhance any video professionally for social media attention or business branding.

When it comes to video-enhancing tools, users seek maximum customization options. Clideo offers various features, functions, and facilities to transform average-looking videos into 4k video resolutions.

Features

• The interface is intuitive, so you don’t need any video editing experience to use it.
• You can enhance your video regardless of format because Clideo works with MP4, WMV, MOV, VOB, AVI, and other popular formats.
• You don’t need to download and install the video enhancer to your device. It’s not only faster but also more secure.
• Enhance multiple videos or images simultaneously.
• Add subtitles with customizable text fonts.
• Text Overlay feature with support for HD resolution.
• Access a media library with social sharing options.

Pros

• User-friendly tool is ideal for beginners.
• Supports multiple formats.
• As an online tool, it saves device storage space.
• Reasonable pricing.
• Provides uninterrupted video editing with customizable features.

Cons

• A premium subscription is required to remove watermarking.
• No offline app available; internet connection always necessary.
• No dedicated mobile app.

How to Choose the Best Video Enhancer

Consider the following to ensure you select the right video enhancer for your needs and creative vision.

1.Type of Content

Think about the type of content you’re working with. Are you creating short-form clips for social media or longer, more complex videos? Different enhancers may better suit different content types, so consider your file type and potential quality issues.

2.Consider The Features You Need

Consider the tools and features you need from your video quality enhancer software. Each system offers different capabilities, so planning can help you find the option that best fits your requirements.

3.Sharing Formats and Requirements

Determine the purpose of your video project and any specific sharing requirements. Understanding your goals will help you plan accordingly, whether for online sharing or commercial use.

4.Your Budget

Keep your budget in mind. Some enhancers offer free features, while others may require a purchase or subscription fee for full access. Budgeting effectively ensures you get the best value for your money while achieving great video results.

Conclusion

The video enhancement landscape has been transformed by artificial intelligence, providing numerous options to enhance your videos’ quality. Whether a professional filmmaker or a casual content creator, free AI video enhancers offer a chance to take your productions to the next level.

Each software has unique strengths, from Wondershare Filmora’s comprehensive editing features to AVCLabs’ neural network-powered upscaling and UniFab’s HDR conversion capabilities. User-friendly options like HitPaw cater to beginners while providing robust enhancement tools.

Moreover, for quick fixes or limited storage, online options like Cutout.Pro and Clideo offer accessible solutions with impressive results. With these advancements, achieving professional-quality videos is now achievable for everyone.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Mastering TikTok’s Aspect Ratio: A Complete 2024 Handbook

2022 Full Guide about TikTok Aspect Ratio

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

TikTok videos are booming these days. The reason behind that is extraordinary content and the perfect TikTok video ratio. No videos will get popular until they are made properly.

In this article

01 [What Is TikTok Aspect Ratio?](#Part 1)

02 [Top 6 Tips for TikTok Video Ads](#Part 2)

Part 1 What Is TikTok Aspect Ratio?

01TikTok Video Maximum Size

When you talk about the TikTok videos then they can be uploaded in more than a single measurement. This means that the maximum size varies according to the dimensions, TikTok video size ratio, lengths and the device which you are using to upload the videos.

02TikTok Video Dimensions: Portrait or Landscape?

You can upload TikTok videos in both portrait and landscape form. However, it is advised to upload the videos in portrait as the social platforms prefer vertical videos. This is because the mainly used device is mobile phone and vertical videos are perfect for them. This also boosts the engagement of the audience. You can also make such videos through smartphones. Additionally, you get an option for selecting the video mode if you create videos using TikTok.

03What is the Maximum Size of a TikTok Video?

The file size for TikTok videos can vary according to iOS and android users. If you are uploading via android then it must be 72MB and for iPhone, it gets increased around 4 times. For iPhones, the maximum file size should be 287.6 MB. This size becomes 500 MB if you talk about the ad videos of TikTok.

04What is the Length of a Video on TikTok?

As far as the length of TikTok videos is concerned, if you are shooting the videos on the app then it could be no longer than 60 seconds. However, the most recommended length of the videos is 15 seconds. The videos that are more than 15 seconds get posted in different segments of 15 seconds. Also, you can upload videos of more than 60 seconds if they are made elsewhere.

Part 2 Top 6 Tips for TikTok Video Ads

01Types of TikTok Video Ads

● Infeed ads: These ads are displayed on the news feed of the user. They can see these ads as they scroll the ‘for you’ section of TikTok. They very well suited to the feed of TikTok. The user can easily scroll around the ads and news feed. When creating a feed ad you must keep in mind that the video should be full screen so that it would make the user stay back to the video. This is the most popular advertising format amongst businesses.

● Top view ads: These ads are shown on the news feed for some seconds. As the user signs in to TikTok and the news feed is opened, these video ads pop up after 3 seconds. However, you get the option to skip the ads. Also, these ads are subjected to sound and auto-play.

● Branded effects ads: These ads allow the user that they can create the videos and ads by using their own custom filters. Through this, they can optimize their videos according to their requirements.

● Brand takeover ads: user will see these ads as soon he opens TikTok. As the name suggests the takeover ads take over the screen for 3 to 4 seconds and then they change into an in-feed video ad. This can be an excellent option to create awareness and generate sales.

● Branded hash tag ads: in these ads you can ask the user to create some in line videos with your product and then post them with a particular hash tag. These ads are perfect to make a reach among the audience and also boost brand awareness.

02How to Optimize TikTok Videos with a Clideo

If you want to optimize your video using Clideo for making it smartphone perfect, then here are some simple steps to do so:

Step 1: first of all, when you are going to optimize video through Clideo, you will need to log in to Clideo.com. Further, upload the video using your personal computer, DropBox account, or Google Drive account. If your video is already posted then it can also be optimized. All you need to do is simply copy-paste the URL and edit it in Clideo.

Step 2: The next step is to resize and optimize the video. As your video will get uploaded an editor will open. Here you have to click on the input custom or preset dimensions. As you are editing TikTok videos you will need to select an aspect ratio of 9:16 or 1:If you want to crop the video you can do it using the editors and position selectors. This tool also allows zooming in and out of the particular frame. You can also change the background colors.

Step 3: After this you will need to download the edited file. Before downloading do not forget to take the preview of the output file and then simply download the video in your device.

03How to Resize Your TikTok Video File

Resizing the TikTok video file is absolutely easy. All you have to do is select or upload the video and resize it using the options given in the app. You can resize the videos according to your choice. Further, save the resized video or simply upload it.

04Top 6 Tips for TikTok Video Ads

Vertical videos: For TikTok videos ads, the easiest way to share them is in the vertical mode. This mode is specially optimized for smartphones and also it gives the best possible view of what you are sharing.

Attention of the audience: It is very essential to grab the attention of your audience. As there is so much traffic on social platforms, it is very important to get the views properly. For this, you will have to make your video eye-catching as well as insert some such things that hold the user back to your video.

Magic of music: TikTok is the platform which has a different magic of music. So don’t forget to add music in your video ads. Keep yourself updated with what is trending in the market so that you can make your videos accordingly.

Centralize the content: It is important to centralize your content or else it will not give you the expected results. Do not add stuff in your video. Make sure that your video is up to the mark and you are offering only what you want to.

Length of videos: The ideal length for TikTok videos is suggested to be 9 to 15 seconds. So assure that your video is not so lengthy and free from stuff.

Use the proper tools: like all the other things, it is also very important to use the proper tools to create and edit the videos. No matter if you creating a video or editing it, all you need to do is use the latest Wondershare Filmora Video Editor tool. By using this tool, you can make your videos exceptionally outstanding. Here you get a number of filters, transitions, text editing and much more to do with your videos. Also the color changing options make this a must using tool.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

● TikTok is a leading app these days that is booming with its visual content. This is loved by the marketers as well as the customers too.

● The audience is keen to see some fresh content and this is what TikTok up to. Videos made with perfect dimensions, sizes, aspect ratios, and background filters get a massive popularity.

● The videos can also be optimized and made better using various latest tools like Wondershare Filmora. These tools are capable of making your video more engaging and interesting.

Try It Free Try It Free

TikTok videos are booming these days. The reason behind that is extraordinary content and the perfect TikTok video ratio. No videos will get popular until they are made properly.

In this article

01 [What Is TikTok Aspect Ratio?](#Part 1)

02 [Top 6 Tips for TikTok Video Ads](#Part 2)

Part 1 What Is TikTok Aspect Ratio?

01TikTok Video Maximum Size

When you talk about the TikTok videos then they can be uploaded in more than a single measurement. This means that the maximum size varies according to the dimensions, TikTok video size ratio, lengths and the device which you are using to upload the videos.

02TikTok Video Dimensions: Portrait or Landscape?

You can upload TikTok videos in both portrait and landscape form. However, it is advised to upload the videos in portrait as the social platforms prefer vertical videos. This is because the mainly used device is mobile phone and vertical videos are perfect for them. This also boosts the engagement of the audience. You can also make such videos through smartphones. Additionally, you get an option for selecting the video mode if you create videos using TikTok.

03What is the Maximum Size of a TikTok Video?

The file size for TikTok videos can vary according to iOS and android users. If you are uploading via android then it must be 72MB and for iPhone, it gets increased around 4 times. For iPhones, the maximum file size should be 287.6 MB. This size becomes 500 MB if you talk about the ad videos of TikTok.

04What is the Length of a Video on TikTok?

As far as the length of TikTok videos is concerned, if you are shooting the videos on the app then it could be no longer than 60 seconds. However, the most recommended length of the videos is 15 seconds. The videos that are more than 15 seconds get posted in different segments of 15 seconds. Also, you can upload videos of more than 60 seconds if they are made elsewhere.

Part 2 Top 6 Tips for TikTok Video Ads

01Types of TikTok Video Ads

● Infeed ads: These ads are displayed on the news feed of the user. They can see these ads as they scroll the ‘for you’ section of TikTok. They very well suited to the feed of TikTok. The user can easily scroll around the ads and news feed. When creating a feed ad you must keep in mind that the video should be full screen so that it would make the user stay back to the video. This is the most popular advertising format amongst businesses.

● Top view ads: These ads are shown on the news feed for some seconds. As the user signs in to TikTok and the news feed is opened, these video ads pop up after 3 seconds. However, you get the option to skip the ads. Also, these ads are subjected to sound and auto-play.

● Branded effects ads: These ads allow the user that they can create the videos and ads by using their own custom filters. Through this, they can optimize their videos according to their requirements.

● Brand takeover ads: user will see these ads as soon he opens TikTok. As the name suggests the takeover ads take over the screen for 3 to 4 seconds and then they change into an in-feed video ad. This can be an excellent option to create awareness and generate sales.

● Branded hash tag ads: in these ads you can ask the user to create some in line videos with your product and then post them with a particular hash tag. These ads are perfect to make a reach among the audience and also boost brand awareness.

02How to Optimize TikTok Videos with a Clideo

If you want to optimize your video using Clideo for making it smartphone perfect, then here are some simple steps to do so:

Step 1: first of all, when you are going to optimize video through Clideo, you will need to log in to Clideo.com. Further, upload the video using your personal computer, DropBox account, or Google Drive account. If your video is already posted then it can also be optimized. All you need to do is simply copy-paste the URL and edit it in Clideo.

Step 2: The next step is to resize and optimize the video. As your video will get uploaded an editor will open. Here you have to click on the input custom or preset dimensions. As you are editing TikTok videos you will need to select an aspect ratio of 9:16 or 1:If you want to crop the video you can do it using the editors and position selectors. This tool also allows zooming in and out of the particular frame. You can also change the background colors.

Step 3: After this you will need to download the edited file. Before downloading do not forget to take the preview of the output file and then simply download the video in your device.

03How to Resize Your TikTok Video File

Resizing the TikTok video file is absolutely easy. All you have to do is select or upload the video and resize it using the options given in the app. You can resize the videos according to your choice. Further, save the resized video or simply upload it.

04Top 6 Tips for TikTok Video Ads

Vertical videos: For TikTok videos ads, the easiest way to share them is in the vertical mode. This mode is specially optimized for smartphones and also it gives the best possible view of what you are sharing.

Attention of the audience: It is very essential to grab the attention of your audience. As there is so much traffic on social platforms, it is very important to get the views properly. For this, you will have to make your video eye-catching as well as insert some such things that hold the user back to your video.

Magic of music: TikTok is the platform which has a different magic of music. So don’t forget to add music in your video ads. Keep yourself updated with what is trending in the market so that you can make your videos accordingly.

Centralize the content: It is important to centralize your content or else it will not give you the expected results. Do not add stuff in your video. Make sure that your video is up to the mark and you are offering only what you want to.

Length of videos: The ideal length for TikTok videos is suggested to be 9 to 15 seconds. So assure that your video is not so lengthy and free from stuff.

Use the proper tools: like all the other things, it is also very important to use the proper tools to create and edit the videos. No matter if you creating a video or editing it, all you need to do is use the latest Wondershare Filmora Video Editor tool. By using this tool, you can make your videos exceptionally outstanding. Here you get a number of filters, transitions, text editing and much more to do with your videos. Also the color changing options make this a must using tool.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

● TikTok is a leading app these days that is booming with its visual content. This is loved by the marketers as well as the customers too.

● The audience is keen to see some fresh content and this is what TikTok up to. Videos made with perfect dimensions, sizes, aspect ratios, and background filters get a massive popularity.

● The videos can also be optimized and made better using various latest tools like Wondershare Filmora. These tools are capable of making your video more engaging and interesting.

Try It Free Try It Free

TikTok videos are booming these days. The reason behind that is extraordinary content and the perfect TikTok video ratio. No videos will get popular until they are made properly.

In this article

01 [What Is TikTok Aspect Ratio?](#Part 1)

02 [Top 6 Tips for TikTok Video Ads](#Part 2)

Part 1 What Is TikTok Aspect Ratio?

01TikTok Video Maximum Size

When you talk about the TikTok videos then they can be uploaded in more than a single measurement. This means that the maximum size varies according to the dimensions, TikTok video size ratio, lengths and the device which you are using to upload the videos.

02TikTok Video Dimensions: Portrait or Landscape?

You can upload TikTok videos in both portrait and landscape form. However, it is advised to upload the videos in portrait as the social platforms prefer vertical videos. This is because the mainly used device is mobile phone and vertical videos are perfect for them. This also boosts the engagement of the audience. You can also make such videos through smartphones. Additionally, you get an option for selecting the video mode if you create videos using TikTok.

03What is the Maximum Size of a TikTok Video?

The file size for TikTok videos can vary according to iOS and android users. If you are uploading via android then it must be 72MB and for iPhone, it gets increased around 4 times. For iPhones, the maximum file size should be 287.6 MB. This size becomes 500 MB if you talk about the ad videos of TikTok.

04What is the Length of a Video on TikTok?

As far as the length of TikTok videos is concerned, if you are shooting the videos on the app then it could be no longer than 60 seconds. However, the most recommended length of the videos is 15 seconds. The videos that are more than 15 seconds get posted in different segments of 15 seconds. Also, you can upload videos of more than 60 seconds if they are made elsewhere.

Part 2 Top 6 Tips for TikTok Video Ads

01Types of TikTok Video Ads

● Infeed ads: These ads are displayed on the news feed of the user. They can see these ads as they scroll the ‘for you’ section of TikTok. They very well suited to the feed of TikTok. The user can easily scroll around the ads and news feed. When creating a feed ad you must keep in mind that the video should be full screen so that it would make the user stay back to the video. This is the most popular advertising format amongst businesses.

● Top view ads: These ads are shown on the news feed for some seconds. As the user signs in to TikTok and the news feed is opened, these video ads pop up after 3 seconds. However, you get the option to skip the ads. Also, these ads are subjected to sound and auto-play.

● Branded effects ads: These ads allow the user that they can create the videos and ads by using their own custom filters. Through this, they can optimize their videos according to their requirements.

● Brand takeover ads: user will see these ads as soon he opens TikTok. As the name suggests the takeover ads take over the screen for 3 to 4 seconds and then they change into an in-feed video ad. This can be an excellent option to create awareness and generate sales.

● Branded hash tag ads: in these ads you can ask the user to create some in line videos with your product and then post them with a particular hash tag. These ads are perfect to make a reach among the audience and also boost brand awareness.

02How to Optimize TikTok Videos with a Clideo

If you want to optimize your video using Clideo for making it smartphone perfect, then here are some simple steps to do so:

Step 1: first of all, when you are going to optimize video through Clideo, you will need to log in to Clideo.com. Further, upload the video using your personal computer, DropBox account, or Google Drive account. If your video is already posted then it can also be optimized. All you need to do is simply copy-paste the URL and edit it in Clideo.

Step 2: The next step is to resize and optimize the video. As your video will get uploaded an editor will open. Here you have to click on the input custom or preset dimensions. As you are editing TikTok videos you will need to select an aspect ratio of 9:16 or 1:If you want to crop the video you can do it using the editors and position selectors. This tool also allows zooming in and out of the particular frame. You can also change the background colors.

Step 3: After this you will need to download the edited file. Before downloading do not forget to take the preview of the output file and then simply download the video in your device.

03How to Resize Your TikTok Video File

Resizing the TikTok video file is absolutely easy. All you have to do is select or upload the video and resize it using the options given in the app. You can resize the videos according to your choice. Further, save the resized video or simply upload it.

04Top 6 Tips for TikTok Video Ads

Vertical videos: For TikTok videos ads, the easiest way to share them is in the vertical mode. This mode is specially optimized for smartphones and also it gives the best possible view of what you are sharing.

Attention of the audience: It is very essential to grab the attention of your audience. As there is so much traffic on social platforms, it is very important to get the views properly. For this, you will have to make your video eye-catching as well as insert some such things that hold the user back to your video.

Magic of music: TikTok is the platform which has a different magic of music. So don’t forget to add music in your video ads. Keep yourself updated with what is trending in the market so that you can make your videos accordingly.

Centralize the content: It is important to centralize your content or else it will not give you the expected results. Do not add stuff in your video. Make sure that your video is up to the mark and you are offering only what you want to.

Length of videos: The ideal length for TikTok videos is suggested to be 9 to 15 seconds. So assure that your video is not so lengthy and free from stuff.

Use the proper tools: like all the other things, it is also very important to use the proper tools to create and edit the videos. No matter if you creating a video or editing it, all you need to do is use the latest Wondershare Filmora Video Editor tool. By using this tool, you can make your videos exceptionally outstanding. Here you get a number of filters, transitions, text editing and much more to do with your videos. Also the color changing options make this a must using tool.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

● TikTok is a leading app these days that is booming with its visual content. This is loved by the marketers as well as the customers too.

● The audience is keen to see some fresh content and this is what TikTok up to. Videos made with perfect dimensions, sizes, aspect ratios, and background filters get a massive popularity.

● The videos can also be optimized and made better using various latest tools like Wondershare Filmora. These tools are capable of making your video more engaging and interesting.

Try It Free Try It Free

TikTok videos are booming these days. The reason behind that is extraordinary content and the perfect TikTok video ratio. No videos will get popular until they are made properly.

In this article

01 [What Is TikTok Aspect Ratio?](#Part 1)

02 [Top 6 Tips for TikTok Video Ads](#Part 2)

Part 1 What Is TikTok Aspect Ratio?

01TikTok Video Maximum Size

When you talk about the TikTok videos then they can be uploaded in more than a single measurement. This means that the maximum size varies according to the dimensions, TikTok video size ratio, lengths and the device which you are using to upload the videos.

02TikTok Video Dimensions: Portrait or Landscape?

You can upload TikTok videos in both portrait and landscape form. However, it is advised to upload the videos in portrait as the social platforms prefer vertical videos. This is because the mainly used device is mobile phone and vertical videos are perfect for them. This also boosts the engagement of the audience. You can also make such videos through smartphones. Additionally, you get an option for selecting the video mode if you create videos using TikTok.

03What is the Maximum Size of a TikTok Video?

The file size for TikTok videos can vary according to iOS and android users. If you are uploading via android then it must be 72MB and for iPhone, it gets increased around 4 times. For iPhones, the maximum file size should be 287.6 MB. This size becomes 500 MB if you talk about the ad videos of TikTok.

04What is the Length of a Video on TikTok?

As far as the length of TikTok videos is concerned, if you are shooting the videos on the app then it could be no longer than 60 seconds. However, the most recommended length of the videos is 15 seconds. The videos that are more than 15 seconds get posted in different segments of 15 seconds. Also, you can upload videos of more than 60 seconds if they are made elsewhere.

Part 2 Top 6 Tips for TikTok Video Ads

01Types of TikTok Video Ads

● Infeed ads: These ads are displayed on the news feed of the user. They can see these ads as they scroll the ‘for you’ section of TikTok. They very well suited to the feed of TikTok. The user can easily scroll around the ads and news feed. When creating a feed ad you must keep in mind that the video should be full screen so that it would make the user stay back to the video. This is the most popular advertising format amongst businesses.

● Top view ads: These ads are shown on the news feed for some seconds. As the user signs in to TikTok and the news feed is opened, these video ads pop up after 3 seconds. However, you get the option to skip the ads. Also, these ads are subjected to sound and auto-play.

● Branded effects ads: These ads allow the user that they can create the videos and ads by using their own custom filters. Through this, they can optimize their videos according to their requirements.

● Brand takeover ads: user will see these ads as soon he opens TikTok. As the name suggests the takeover ads take over the screen for 3 to 4 seconds and then they change into an in-feed video ad. This can be an excellent option to create awareness and generate sales.

● Branded hash tag ads: in these ads you can ask the user to create some in line videos with your product and then post them with a particular hash tag. These ads are perfect to make a reach among the audience and also boost brand awareness.

02How to Optimize TikTok Videos with a Clideo

If you want to optimize your video using Clideo for making it smartphone perfect, then here are some simple steps to do so:

Step 1: first of all, when you are going to optimize video through Clideo, you will need to log in to Clideo.com. Further, upload the video using your personal computer, DropBox account, or Google Drive account. If your video is already posted then it can also be optimized. All you need to do is simply copy-paste the URL and edit it in Clideo.

Step 2: The next step is to resize and optimize the video. As your video will get uploaded an editor will open. Here you have to click on the input custom or preset dimensions. As you are editing TikTok videos you will need to select an aspect ratio of 9:16 or 1:If you want to crop the video you can do it using the editors and position selectors. This tool also allows zooming in and out of the particular frame. You can also change the background colors.

Step 3: After this you will need to download the edited file. Before downloading do not forget to take the preview of the output file and then simply download the video in your device.

03How to Resize Your TikTok Video File

Resizing the TikTok video file is absolutely easy. All you have to do is select or upload the video and resize it using the options given in the app. You can resize the videos according to your choice. Further, save the resized video or simply upload it.

04Top 6 Tips for TikTok Video Ads

Vertical videos: For TikTok videos ads, the easiest way to share them is in the vertical mode. This mode is specially optimized for smartphones and also it gives the best possible view of what you are sharing.

Attention of the audience: It is very essential to grab the attention of your audience. As there is so much traffic on social platforms, it is very important to get the views properly. For this, you will have to make your video eye-catching as well as insert some such things that hold the user back to your video.

Magic of music: TikTok is the platform which has a different magic of music. So don’t forget to add music in your video ads. Keep yourself updated with what is trending in the market so that you can make your videos accordingly.

Centralize the content: It is important to centralize your content or else it will not give you the expected results. Do not add stuff in your video. Make sure that your video is up to the mark and you are offering only what you want to.

Length of videos: The ideal length for TikTok videos is suggested to be 9 to 15 seconds. So assure that your video is not so lengthy and free from stuff.

Use the proper tools: like all the other things, it is also very important to use the proper tools to create and edit the videos. No matter if you creating a video or editing it, all you need to do is use the latest Wondershare Filmora Video Editor tool. By using this tool, you can make your videos exceptionally outstanding. Here you get a number of filters, transitions, text editing and much more to do with your videos. Also the color changing options make this a must using tool.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

● TikTok is a leading app these days that is booming with its visual content. This is loved by the marketers as well as the customers too.

● The audience is keen to see some fresh content and this is what TikTok up to. Videos made with perfect dimensions, sizes, aspect ratios, and background filters get a massive popularity.

● The videos can also be optimized and made better using various latest tools like Wondershare Filmora. These tools are capable of making your video more engaging and interesting.

The Facebook Video Aspect Ratio Blueprint: A Step-by-Step Guide

The Only Guide Facebook Video Aspect Ratios you’ll Ever Need to Know

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

03Facebook carousel ads size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

● The dimensions of these videos must be maximum 120 PX in height and width respectively.

● The length of video must not be more than 241 minutes.

● The file size of these videos should range in between 1 MB to 26 GB.

● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

● In these videos, sound is mostly optional as well as there is no need of captions.

● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

● In these videos, sound and captions are optional but also recommended to make it more effective.

● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

● You can choose amongst the landscape and square video format.

● The recommended video resolution for these videos is 1200*628 PX.

● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

● The aspect ratio of the video formats can vary from 16:9 to 9:16.

● The maximum length is 120 minutes with a file size of 4 GB.

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

● Although shorter videos perform better but you can post video ads of approx 240 minutes.

● In this video format, there are no captions available so you will need to add subtitles while creating the video.

● Headlines in these videos must be of 25 characters and description should be of 30 characters.

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

● These videos must include universal playback and have a small size of file.

● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

● The most recommended and preferred aspect ratio is 16:9.

● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

● In these videos, captions are not supported but the sound is recommended.

● The most suitable video aspect ratio for these videos is 1:1.

● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

● The video frame of these videos must be 30 fps maximum.

● You can create videos in the aspect ratio of 1:1 to 16:9.

● The recommended resolution size of the video is approx 1200*675.

● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

03Facebook carousel ads size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

● The dimensions of these videos must be maximum 120 PX in height and width respectively.

● The length of video must not be more than 241 minutes.

● The file size of these videos should range in between 1 MB to 26 GB.

● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

● In these videos, sound is mostly optional as well as there is no need of captions.

● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

● In these videos, sound and captions are optional but also recommended to make it more effective.

● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

● You can choose amongst the landscape and square video format.

● The recommended video resolution for these videos is 1200*628 PX.

● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

● The aspect ratio of the video formats can vary from 16:9 to 9:16.

● The maximum length is 120 minutes with a file size of 4 GB.

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

● Although shorter videos perform better but you can post video ads of approx 240 minutes.

● In this video format, there are no captions available so you will need to add subtitles while creating the video.

● Headlines in these videos must be of 25 characters and description should be of 30 characters.

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

● These videos must include universal playback and have a small size of file.

● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

● The most recommended and preferred aspect ratio is 16:9.

● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

● In these videos, captions are not supported but the sound is recommended.

● The most suitable video aspect ratio for these videos is 1:1.

● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

● The video frame of these videos must be 30 fps maximum.

● You can create videos in the aspect ratio of 1:1 to 16:9.

● The recommended resolution size of the video is approx 1200*675.

● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

03Facebook carousel ads size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

● The dimensions of these videos must be maximum 120 PX in height and width respectively.

● The length of video must not be more than 241 minutes.

● The file size of these videos should range in between 1 MB to 26 GB.

● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

● In these videos, sound is mostly optional as well as there is no need of captions.

● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

● In these videos, sound and captions are optional but also recommended to make it more effective.

● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

● You can choose amongst the landscape and square video format.

● The recommended video resolution for these videos is 1200*628 PX.

● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

● The aspect ratio of the video formats can vary from 16:9 to 9:16.

● The maximum length is 120 minutes with a file size of 4 GB.

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

● Although shorter videos perform better but you can post video ads of approx 240 minutes.

● In this video format, there are no captions available so you will need to add subtitles while creating the video.

● Headlines in these videos must be of 25 characters and description should be of 30 characters.

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

● These videos must include universal playback and have a small size of file.

● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

● The most recommended and preferred aspect ratio is 16:9.

● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

● In these videos, captions are not supported but the sound is recommended.

● The most suitable video aspect ratio for these videos is 1:1.

● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

● The video frame of these videos must be 30 fps maximum.

● You can create videos in the aspect ratio of 1:1 to 16:9.

● The recommended resolution size of the video is approx 1200*675.

● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

Try It Free Try It Free

Nowadays, Facebook ads are playing an important role in booming the market value of a particular brand. However, the correct video aspect ratio is also equally important. Let’s have a look at them:

In this article

01 [What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy](#Part 1)

02 [All Facebook Video Aspect Ratios Info in One Place](#Part 2)

03 [Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?](#Part 3)

Part 1 What You’d like to know about Facebook Ad Sizes that Get Shared Like Crazy

In today’s world where social media platforms are booming like no other marketplaces, you can generate a good lead at online markets and reach to a larger audience. According to an estimate, amongst all the social media platforms, Facebook can help you to do this better. Facebook pays a special attention to the types of ads and their sizes. Ad formats and sizes get a constant change yet here are some most preferred ad types and sizes which get shared like crazy.

01Facebook video ads sizes

When you talk about video ads on Facebook, they are mostly designed for mobile first. This is because most people use Facebook via their mobile phones. However, the video ads are also designed for desktops. Facebook recommends users and advertisers to upload videos of square or vertical aspect ratios. Square aspect ratio is 1:1 and dimension for vertical videos vary from 4:5, 9:16 or 16:9. However the most preferred one is 16:9. Also it is recommended that the videos must be no more than of 15 seconds.

02Facebook image ads size

As a customer, people like to see the product that they are going to purchase. For this, you can add images in your ads. This can be an easy way to draw the attention of the audience. But, sometimes it can be little daunting to design the images in the correct dimensions and sizes so that it can get uploaded on Facebook easily. Moreover, these sizes can vary according to the display sizes. It must be in between 1.91:1 to 1:1.

03Facebook carousel ads size

By using Carousels, you can showcase approx 10 videos and images in a single advertisement. Also there is no need of switching to another page. These carousels may appear on different places when you are uploading on Facebook. These places may include the main feed, instant articles, right column, messenger, etc. However, all the formats support similar specs of videos and images. The file size remains 30 MB and the ratio must be 1:1.

04Facebook collection ads size

Facebook promotes the collection ads as through this the user can easily browse and purchase the particular product within the Facebook feed only. These collections mostly include a cover image and some videos related to the product. You can choose to auto play the videos while the user is scrolling your collection. These ads have a file size of maximum 4 GB to minimum 30 MB. The aspect ratio of these ads must be 1:1.

05More Facebook advertising resources

Apart from the sizes and dimensions of the formats, there are several things that also need to be focused on. These things include audience insights, creation of video in less span of time; boost the posts on Facebook and enhancing the rate of ad conversions, etc.

Part 2 All Facebook Video Aspect Ratios Info in One Place

There are several types of videos that are uploaded on Facebook on a daily basis. All these videos have to withstand some technical requirements. Here mentioned are some Facebook videos and their aspect ratios and other technical requirements:

01360 videos

In these impressive videos, viewer can turn his device to explore the videos. Also he can drag his finger to view its surrounding content. These videos make a significant impact on the audience as the scenes in it seem to be alive. For making a 360 video, it is essential to have a 360 camera.

● The dimensions of these videos must be maximum 120 PX in height and width respectively.

● The length of video must not be more than 241 minutes.

● The file size of these videos should range in between 1 MB to 26 GB.

● The maximum video aspect ratio for these videos is 4:1 and minimum is 1:4.

02Facebook stories ads

As per the popularity of Facebook stories, there is also an immense increase in the results of Facebook stories ads. These ads appear between the stories and last up to approx 15 seconds. Viewer can even dismiss these ads.

● In these videos, sound is mostly optional as well as there is no need of captions.

● The resolution must be the highest possible so that it can meet the requirement of size and aspect ratio.

● The dimension must be minimum 500 PX in width and the file size should not exceed 4 GB.

● The aspect ratio can vary from 1:91 to 9:16 and the maximum length of the video is 2 minutes.

03Facebook News feed video ads

These are the most popular types of video ads that are uploaded on Facebook. These videos show up not only on the feed that a user will scroll but also alongside the posts that they are tagged in or shared with them. Newsfeed video ads can be of any type like carousels, 360 videos, etc. However, each video type has different requirements. Generally, the technical requirements are:

● The length of these videos must not exceed 240 minutes, however, shorter videos are best so minimum length of the ad video should be 15 seconds.

● You can choose any file type but MP4 or MOV can be better option. Also the file size should be under 4 GB.

● In these videos, sound and captions are optional but also recommended to make it more effective.

● Video aspect ratio is about 9:16 to 16:9 which means that video resolution must not be less than 1280*720 PX.

04Instant experience videos

These videos can be viewed on full screen automatically. This is the reasons these videos are meant for mobile devices only. As the videos take up the whole screen, these are more attention grabbing and engaging. If you are interested in driving mobile sales then these videos can be a great idea.

● You can choose amongst the landscape and square video format.

● The recommended video resolution for these videos is 1200*628 PX.

● The file size must not increase 4GB and the maximum length should also remain under 241 minutes.

● Video aspect ratio for landscape format is 9:1 and for square video format it becomes 1:1.

05Slideshow video ads

These ads are best for promoting and advertising restaurants’ menu. You can showcase many different things in just a video. You can target the desired audience by simply creating a decent and neat slideshow video advertisement.

● To create the slideshow ad, you can choose amongst the different supported formats like FLAC, M4A, MP3, OGG, etc.

● The video dimension and resolution should be 1200*720 PX and 1280*720 PX respectively.

● The aspect ratio of the video formats can vary from 16:9 to 9:16.

● The maximum length is 120 minutes with a file size of 4 GB.

06Instant article ads

To allow the publishers to share the fast and instant loading articles that are also mobile-optimized, Facebook supports such ads. The publishers can choose to place your video ad in their articles and your audience can view your ad whenever they will read that instant article.

● You can use any aspect ratio between 9:16 and 16:9 but for Facebook vertical video dimensions, aspect ratio of 4:5 is also accepted.

● Although shorter videos perform better but you can post video ads of approx 240 minutes.

● In this video format, there are no captions available so you will need to add subtitles while creating the video.

● Headlines in these videos must be of 25 characters and description should be of 30 characters.

07Live streaming

Live streaming broadcasts can be little tricky as you have to pay attention on each aspect as the viewer is consuming the video as it is being created. You need to follow all the protocols that are essential for creating live streams.

● These videos must include universal playback and have a small size of file.

● Here is a wide range of resolution that you can choose to meet the size needs and fits best for your purpose.

● The most recommended and preferred aspect ratio is 16:9.

● In such videos, keep in mind that the video aspect ratio must be compatible with the platform from where you are streaming.

08Search Result ads

Just like the Google search result page, Facebook also has the search result page and it is an excellent idea to boost your conversion rates. You can easily satisfy the demands of people who are there with a mindset of some exploration and discovery.

● The minimum length of the video is better to enhance the ad conversion but the maximum length should not exceed 240 minutes.

● In these videos, captions are not supported but the sound is recommended.

● The most suitable video aspect ratio for these videos is 1:1.

● The video resolution that you are choosing must be the highest so that it can meet the limits of ratio and size.

09Facebook marketplace

Facebook marketplace is a good place to discover and explore various items and products so if you want to enhance your conversions then ads can help you a lot here. The biggest advantage of such marketplace is that people already want to purchase the particular thing.

● At Facebook marketplace, all the aspect ratios between 9:16 to 16:9 are easily accepted.

● The file types of these videos are recommended to be MP4 or MOV and its size must be under 4 GB.

● In these videos sound is completely optional and if you want to add captions then you will need to do is while creating the video.

● If you are adding primary text then it must not exclude 125 characters and headline as well as description must have 25 and 30 characters respectively.

10Collection video ads

These ads are specially optimized for the mobiles which showcase various products in a single ad or various aspects in it. You can also boost customer engagement by making your video create in Instant Experience format.

● The video frame of these videos must be 30 fps maximum.

● You can create videos in the aspect ratio of 1:1 to 16:9.

● The recommended resolution size of the video is approx 1200*675.

● The file size of the video must not extend 4 GB and the length should be maximum 120 minutes.

Part 3 Does Filmora Have an Aspect Ratio That Can Be Adapted to Facebook?

Wondershare Filmora Video Editor is a high technology and latest media player that supports to change the video resolution, dimensions and aspect ratio of the desired video. Aspect ratio is nothing more than the ratio of width and height of the video. Filmora do supports to change the aspect ratio and the changed one can easily be adapted by Facebook. In this tool you can get the most popular video aspect ratio that is 1:1 and 9:16. You can also get a list of proper methods to change them.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Key Takeaways from This Episode

● Social media platforms like Facebook and Instagram are excellent sources to advertise your products. Also you can make a good reach to your customers as well as audience.

● It is important to consider about the Facebook Video Aspect Ratios before you are planning to promote or advertise your brand or product.

● Various tools like Filmora help to easily adjust the dimensions and specs of videos and images. By using these, you can make the images and videos more impressive and engaging.

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