New Head-to-Head Comparison Sony Vegas vs Adobe Premiere Pro for Video Editors for 2024

New Head-to-Head Comparison Sony Vegas vs Adobe Premiere Pro for Video Editors for 2024

MdadeLe Lv12

Head-to-Head Comparison: Sony Vegas vs Adobe Premiere Pro for Video Editors

Sony Vegas VS Adobe Premiere, Which One is Better?

author avatar

Ollie Mattison

Mar 27, 2024• Proven solutions

It’s an age-old battle, Vegas or Premiere , a comparison that many have made over the last few years in the market, as always when making a comparison, things are always skewed by the writer’s own views, so it is hard to draw any definitive conclusions. Here we aim to lay out the specifications of each product and discuss their effects on workflow, output, and usability to form an opinion beyond the ‘this is the one I like’ argument. However, we are aware of making a completely fair comparison is impossible. We will try our best. Hope you will enjoy it!

Part 1: Sony Vegas VS Adobe Premiere

1. Sony Vegas VS Adobe Premiere: Interface and Features Comparison

adobe premiere

Adobe Premiere Interface

sony vegas

Vegas Interface

Editing Features Adobe Premiere Sony Vegas
Animation Tools click
Audio Transitions click click
Color Correction click click
Direct Camcorder Capture click click
Drag and Drop click click
DVD Burning click click
Green Screen (Chroma Keying) click click
HD Support click click
Speed Change click click
Subtitles click click
Video Transitions click
Multi-Cam Support click click
3D Editing click
Visual Effects click

Again the Premiere spec-sheet suggests it is a close call , and to be brutally honest that is mostly the truth. Premiere does have more ability within the editing department there is no question. There are very few things that Vegas does better (3D manipulation being the standout), but distilled into the bare bones of a list of ‘things’, so the differences are not so obvious. The usability factor for Vegas carries on into the editing process too, although it is perhaps inevitable that Premiere’s more complex abilities lead to a more complex interface structure and a steeper learning curve, it is still a truth that Vegas is just easier to get results from at the start.

Underneath the Vegas specifications though, Premiere does have plenty going for it, the Mercury Playback Engine that drives the editing suite enables renders real-time playback that saves time and makes for a much smoother workflow for any project, and whilst it will not apply to everyone, the multiple camera abilities are second to none and for those that use them, an invaluable and significant tool for producing professional-grade output.

I keep returning to this point, but in a comparison of the two products it is a very important one, whilst ultimately Premiere has more ability within it for producing high-quality video, it is the learning curve that is the major difference for new users . This should be a consideration for anyone looking at the two, however, the complexity of Premiere is not an insurmountable issue. There are numerous tutorials, both free and commercial, available to get any level of the user through the first steps of understanding the processes within Premiere, and of course the same is true of Vegas, although to my mind they would not be as essentially an item, whereas with Premiere, the very least that is required is going through Adobe’s own online video education for the software.

2. Sony Vegas VS Adobe Premiere: Specification Comparison

As we can see at first glance the two seem very comparable regarding the basic tools and utilities. The one glaring difference does not mentioned in the basic specs outlined above, however, is that Sony Vegas is a Windows-only product. Premiere has versions for both Mac and Windows , and whilst the dominance of Apple within the creative industries is nowhere near what it once was, a sizable number of people still use the Mac platform, and for them, Vegas isn’t even an option without resorting to emulation, which is a processor-intensive operation like video editing is not really a viable solution.

It is also important to consider that the spec-sheet itself doesn’t tell the whole story, with the audio and effect modules more advanced in Premiere , however, Vegas has the benefit of being a much easier program to get to grips with for anyone new to the video editing world, and although its abilities are perhaps ultimately not as sophisticated as Premiere, new users often find they get better results with Vegas due to the accessibility of its tools. For the more experienced this is probably not a factor, but it is worth considering for newcomers.

3. Sony Vegas VS Adobe Premiere: Workflow comparison

Once that initial barrier is overcome, however, I feel that the added functionality, workflow efficiency, and compatibility-out-of-the-box Premiere can deal with roughly double the number of media formats - of Adobe’s product makes it a superior product for long-term use.

The key here is long term, no one wants to relearn everything every couple of years, switching platforms endlessly searching for the ultimate product, so when making a choice for video editing I would always suggest that prospective users consider not just what they want now, but what they may want in the future. Vegas has the easier entry path, there is absolutely no question, however what if you later want the more sophisticated editing facilities? If you switch then you still have to go through learning Premiere, after learning Vegas. Learning one piece of software is a better choice, so which one will fulfill future needs should be taken into account.

4. Sony Vegas VS Adobe Premiere: Compatibility Comparison

There is also the issue of other production requirements. If you are aiming towards motion effects, animation, and other composite effects within your work, then consider the platform that will be carried out on as well. Here is where Adobe’s strength shines. The various products they put out work together extremely well, and in the case of video effects , Premiere and After Effects together offer a workflow and output quality that is as good as it gets. Saying either will do the job is not really a satisfactory conclusion for these types of comparisons, even if it is actually true. However, there are answers here.


Part 2: FAQ about Vegas

1. Can Sony Vegas be used on a Mac?

Sony Vegas professional was not generally a SONY item, and it is not, at this point, a SONY item.

It was offered to Magix before this previous year. It was initially a DAW Digital Audio Workstation programming that had video highlights. After some time, it developed into the item a considerable lot of us know and love, Vegas Pro.

A hearty and expert video altering programming! SONY hoped to port Vegas over to Mac for quite a while. They had effectively discharged a Mac form of SoundForge, and Vegas would have been straightaway.

I surmise they ran into a huge amount of specialized issues, the greatest being that they just needed Mac programming abilities.

Apple additionally discharged FCPX as a $299 altering application for Mac, which removed any gainfulness from the condition for SONY. So that answers why Sony Vegas on Mac is impossible.

2. Is there a Sony Vegas for free?

No, you do not get a Sony Vegas on Mac completely free at any time. However, there is a way in which you can torrent it or go for a free trial version.

Despite the option, the better suggestion for you is to go and purchase it instead of downloading it from anywhere else. It is because choosing the second option may lead to leakage of data from your computer.

Otherwise, you can also use alternative software such as Hitfilm Express or Lightworks. So, now you know that the Sony Vegas ‘Pro’ is just a faux term because there is no difference between the professional and normal version.

Both come at a premium cost anyway.

3. How much does Sony Vegas cost?

There are different plans of the Sony Vegas such as Vegas Pro Edit, Vegas Pro, Vegas Pro 365, Vegas Pro Suite. The Vegas Pro Edit generally costs around $698. Next, The Vegas Pro comes at the cost of $898. The popular Vegas Pro 365 is priced at $16.67 for every 3 months.

So, you need to pay a total of $66.68 annually. Lastly, the Sony Vegas Pro Suite comes at $1098 and is the costliest of all the versions.


Conclusion

In conclusion, Premiere is the more capable program, both in terms of workflow, output, and its ability to integrate with other applications to produce much more advanced output. For anyone looking for more than just an editor, it is the choice to make. Find some instructional material, dive in, and have fun.

This is a basic comparison between Adobe Premiere and Sony Vegas, which both are professional video editing software. If you want to learn more about Sony Vegas, please check Sony Vegas Editing . If you want to learn more about Premiere, you should not miss Adobe Premiere Editing Tips .

If neither Sony Vegas nor Adobe Premiere is the best suitable video editing software for you, you can visit The Best Sony Vegas Alternative for Windows , or Adobe Premiere Pro Alternatives and Similar Programs

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

It’s an age-old battle, Vegas or Premiere , a comparison that many have made over the last few years in the market, as always when making a comparison, things are always skewed by the writer’s own views, so it is hard to draw any definitive conclusions. Here we aim to lay out the specifications of each product and discuss their effects on workflow, output, and usability to form an opinion beyond the ‘this is the one I like’ argument. However, we are aware of making a completely fair comparison is impossible. We will try our best. Hope you will enjoy it!

Part 1: Sony Vegas VS Adobe Premiere

1. Sony Vegas VS Adobe Premiere: Interface and Features Comparison

adobe premiere

Adobe Premiere Interface

sony vegas

Vegas Interface

Editing Features Adobe Premiere Sony Vegas
Animation Tools click
Audio Transitions click click
Color Correction click click
Direct Camcorder Capture click click
Drag and Drop click click
DVD Burning click click
Green Screen (Chroma Keying) click click
HD Support click click
Speed Change click click
Subtitles click click
Video Transitions click
Multi-Cam Support click click
3D Editing click
Visual Effects click

Again the Premiere spec-sheet suggests it is a close call , and to be brutally honest that is mostly the truth. Premiere does have more ability within the editing department there is no question. There are very few things that Vegas does better (3D manipulation being the standout), but distilled into the bare bones of a list of ‘things’, so the differences are not so obvious. The usability factor for Vegas carries on into the editing process too, although it is perhaps inevitable that Premiere’s more complex abilities lead to a more complex interface structure and a steeper learning curve, it is still a truth that Vegas is just easier to get results from at the start.

Underneath the Vegas specifications though, Premiere does have plenty going for it, the Mercury Playback Engine that drives the editing suite enables renders real-time playback that saves time and makes for a much smoother workflow for any project, and whilst it will not apply to everyone, the multiple camera abilities are second to none and for those that use them, an invaluable and significant tool for producing professional-grade output.

I keep returning to this point, but in a comparison of the two products it is a very important one, whilst ultimately Premiere has more ability within it for producing high-quality video, it is the learning curve that is the major difference for new users . This should be a consideration for anyone looking at the two, however, the complexity of Premiere is not an insurmountable issue. There are numerous tutorials, both free and commercial, available to get any level of the user through the first steps of understanding the processes within Premiere, and of course the same is true of Vegas, although to my mind they would not be as essentially an item, whereas with Premiere, the very least that is required is going through Adobe’s own online video education for the software.

2. Sony Vegas VS Adobe Premiere: Specification Comparison

As we can see at first glance the two seem very comparable regarding the basic tools and utilities. The one glaring difference does not mentioned in the basic specs outlined above, however, is that Sony Vegas is a Windows-only product. Premiere has versions for both Mac and Windows , and whilst the dominance of Apple within the creative industries is nowhere near what it once was, a sizable number of people still use the Mac platform, and for them, Vegas isn’t even an option without resorting to emulation, which is a processor-intensive operation like video editing is not really a viable solution.

It is also important to consider that the spec-sheet itself doesn’t tell the whole story, with the audio and effect modules more advanced in Premiere , however, Vegas has the benefit of being a much easier program to get to grips with for anyone new to the video editing world, and although its abilities are perhaps ultimately not as sophisticated as Premiere, new users often find they get better results with Vegas due to the accessibility of its tools. For the more experienced this is probably not a factor, but it is worth considering for newcomers.

3. Sony Vegas VS Adobe Premiere: Workflow comparison

Once that initial barrier is overcome, however, I feel that the added functionality, workflow efficiency, and compatibility-out-of-the-box Premiere can deal with roughly double the number of media formats - of Adobe’s product makes it a superior product for long-term use.

The key here is long term, no one wants to relearn everything every couple of years, switching platforms endlessly searching for the ultimate product, so when making a choice for video editing I would always suggest that prospective users consider not just what they want now, but what they may want in the future. Vegas has the easier entry path, there is absolutely no question, however what if you later want the more sophisticated editing facilities? If you switch then you still have to go through learning Premiere, after learning Vegas. Learning one piece of software is a better choice, so which one will fulfill future needs should be taken into account.

4. Sony Vegas VS Adobe Premiere: Compatibility Comparison

There is also the issue of other production requirements. If you are aiming towards motion effects, animation, and other composite effects within your work, then consider the platform that will be carried out on as well. Here is where Adobe’s strength shines. The various products they put out work together extremely well, and in the case of video effects , Premiere and After Effects together offer a workflow and output quality that is as good as it gets. Saying either will do the job is not really a satisfactory conclusion for these types of comparisons, even if it is actually true. However, there are answers here.


Part 2: FAQ about Vegas

1. Can Sony Vegas be used on a Mac?

Sony Vegas professional was not generally a SONY item, and it is not, at this point, a SONY item.

It was offered to Magix before this previous year. It was initially a DAW Digital Audio Workstation programming that had video highlights. After some time, it developed into the item a considerable lot of us know and love, Vegas Pro.

A hearty and expert video altering programming! SONY hoped to port Vegas over to Mac for quite a while. They had effectively discharged a Mac form of SoundForge, and Vegas would have been straightaway.

I surmise they ran into a huge amount of specialized issues, the greatest being that they just needed Mac programming abilities.

Apple additionally discharged FCPX as a $299 altering application for Mac, which removed any gainfulness from the condition for SONY. So that answers why Sony Vegas on Mac is impossible.

2. Is there a Sony Vegas for free?

No, you do not get a Sony Vegas on Mac completely free at any time. However, there is a way in which you can torrent it or go for a free trial version.

Despite the option, the better suggestion for you is to go and purchase it instead of downloading it from anywhere else. It is because choosing the second option may lead to leakage of data from your computer.

Otherwise, you can also use alternative software such as Hitfilm Express or Lightworks. So, now you know that the Sony Vegas ‘Pro’ is just a faux term because there is no difference between the professional and normal version.

Both come at a premium cost anyway.

3. How much does Sony Vegas cost?

There are different plans of the Sony Vegas such as Vegas Pro Edit, Vegas Pro, Vegas Pro 365, Vegas Pro Suite. The Vegas Pro Edit generally costs around $698. Next, The Vegas Pro comes at the cost of $898. The popular Vegas Pro 365 is priced at $16.67 for every 3 months.

So, you need to pay a total of $66.68 annually. Lastly, the Sony Vegas Pro Suite comes at $1098 and is the costliest of all the versions.


Conclusion

In conclusion, Premiere is the more capable program, both in terms of workflow, output, and its ability to integrate with other applications to produce much more advanced output. For anyone looking for more than just an editor, it is the choice to make. Find some instructional material, dive in, and have fun.

This is a basic comparison between Adobe Premiere and Sony Vegas, which both are professional video editing software. If you want to learn more about Sony Vegas, please check Sony Vegas Editing . If you want to learn more about Premiere, you should not miss Adobe Premiere Editing Tips .

If neither Sony Vegas nor Adobe Premiere is the best suitable video editing software for you, you can visit The Best Sony Vegas Alternative for Windows , or Adobe Premiere Pro Alternatives and Similar Programs

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

It’s an age-old battle, Vegas or Premiere , a comparison that many have made over the last few years in the market, as always when making a comparison, things are always skewed by the writer’s own views, so it is hard to draw any definitive conclusions. Here we aim to lay out the specifications of each product and discuss their effects on workflow, output, and usability to form an opinion beyond the ‘this is the one I like’ argument. However, we are aware of making a completely fair comparison is impossible. We will try our best. Hope you will enjoy it!

Part 1: Sony Vegas VS Adobe Premiere

1. Sony Vegas VS Adobe Premiere: Interface and Features Comparison

adobe premiere

Adobe Premiere Interface

sony vegas

Vegas Interface

Editing Features Adobe Premiere Sony Vegas
Animation Tools click
Audio Transitions click click
Color Correction click click
Direct Camcorder Capture click click
Drag and Drop click click
DVD Burning click click
Green Screen (Chroma Keying) click click
HD Support click click
Speed Change click click
Subtitles click click
Video Transitions click
Multi-Cam Support click click
3D Editing click
Visual Effects click

Again the Premiere spec-sheet suggests it is a close call , and to be brutally honest that is mostly the truth. Premiere does have more ability within the editing department there is no question. There are very few things that Vegas does better (3D manipulation being the standout), but distilled into the bare bones of a list of ‘things’, so the differences are not so obvious. The usability factor for Vegas carries on into the editing process too, although it is perhaps inevitable that Premiere’s more complex abilities lead to a more complex interface structure and a steeper learning curve, it is still a truth that Vegas is just easier to get results from at the start.

Underneath the Vegas specifications though, Premiere does have plenty going for it, the Mercury Playback Engine that drives the editing suite enables renders real-time playback that saves time and makes for a much smoother workflow for any project, and whilst it will not apply to everyone, the multiple camera abilities are second to none and for those that use them, an invaluable and significant tool for producing professional-grade output.

I keep returning to this point, but in a comparison of the two products it is a very important one, whilst ultimately Premiere has more ability within it for producing high-quality video, it is the learning curve that is the major difference for new users . This should be a consideration for anyone looking at the two, however, the complexity of Premiere is not an insurmountable issue. There are numerous tutorials, both free and commercial, available to get any level of the user through the first steps of understanding the processes within Premiere, and of course the same is true of Vegas, although to my mind they would not be as essentially an item, whereas with Premiere, the very least that is required is going through Adobe’s own online video education for the software.

2. Sony Vegas VS Adobe Premiere: Specification Comparison

As we can see at first glance the two seem very comparable regarding the basic tools and utilities. The one glaring difference does not mentioned in the basic specs outlined above, however, is that Sony Vegas is a Windows-only product. Premiere has versions for both Mac and Windows , and whilst the dominance of Apple within the creative industries is nowhere near what it once was, a sizable number of people still use the Mac platform, and for them, Vegas isn’t even an option without resorting to emulation, which is a processor-intensive operation like video editing is not really a viable solution.

It is also important to consider that the spec-sheet itself doesn’t tell the whole story, with the audio and effect modules more advanced in Premiere , however, Vegas has the benefit of being a much easier program to get to grips with for anyone new to the video editing world, and although its abilities are perhaps ultimately not as sophisticated as Premiere, new users often find they get better results with Vegas due to the accessibility of its tools. For the more experienced this is probably not a factor, but it is worth considering for newcomers.

3. Sony Vegas VS Adobe Premiere: Workflow comparison

Once that initial barrier is overcome, however, I feel that the added functionality, workflow efficiency, and compatibility-out-of-the-box Premiere can deal with roughly double the number of media formats - of Adobe’s product makes it a superior product for long-term use.

The key here is long term, no one wants to relearn everything every couple of years, switching platforms endlessly searching for the ultimate product, so when making a choice for video editing I would always suggest that prospective users consider not just what they want now, but what they may want in the future. Vegas has the easier entry path, there is absolutely no question, however what if you later want the more sophisticated editing facilities? If you switch then you still have to go through learning Premiere, after learning Vegas. Learning one piece of software is a better choice, so which one will fulfill future needs should be taken into account.

4. Sony Vegas VS Adobe Premiere: Compatibility Comparison

There is also the issue of other production requirements. If you are aiming towards motion effects, animation, and other composite effects within your work, then consider the platform that will be carried out on as well. Here is where Adobe’s strength shines. The various products they put out work together extremely well, and in the case of video effects , Premiere and After Effects together offer a workflow and output quality that is as good as it gets. Saying either will do the job is not really a satisfactory conclusion for these types of comparisons, even if it is actually true. However, there are answers here.


Part 2: FAQ about Vegas

1. Can Sony Vegas be used on a Mac?

Sony Vegas professional was not generally a SONY item, and it is not, at this point, a SONY item.

It was offered to Magix before this previous year. It was initially a DAW Digital Audio Workstation programming that had video highlights. After some time, it developed into the item a considerable lot of us know and love, Vegas Pro.

A hearty and expert video altering programming! SONY hoped to port Vegas over to Mac for quite a while. They had effectively discharged a Mac form of SoundForge, and Vegas would have been straightaway.

I surmise they ran into a huge amount of specialized issues, the greatest being that they just needed Mac programming abilities.

Apple additionally discharged FCPX as a $299 altering application for Mac, which removed any gainfulness from the condition for SONY. So that answers why Sony Vegas on Mac is impossible.

2. Is there a Sony Vegas for free?

No, you do not get a Sony Vegas on Mac completely free at any time. However, there is a way in which you can torrent it or go for a free trial version.

Despite the option, the better suggestion for you is to go and purchase it instead of downloading it from anywhere else. It is because choosing the second option may lead to leakage of data from your computer.

Otherwise, you can also use alternative software such as Hitfilm Express or Lightworks. So, now you know that the Sony Vegas ‘Pro’ is just a faux term because there is no difference between the professional and normal version.

Both come at a premium cost anyway.

3. How much does Sony Vegas cost?

There are different plans of the Sony Vegas such as Vegas Pro Edit, Vegas Pro, Vegas Pro 365, Vegas Pro Suite. The Vegas Pro Edit generally costs around $698. Next, The Vegas Pro comes at the cost of $898. The popular Vegas Pro 365 is priced at $16.67 for every 3 months.

So, you need to pay a total of $66.68 annually. Lastly, the Sony Vegas Pro Suite comes at $1098 and is the costliest of all the versions.


Conclusion

In conclusion, Premiere is the more capable program, both in terms of workflow, output, and its ability to integrate with other applications to produce much more advanced output. For anyone looking for more than just an editor, it is the choice to make. Find some instructional material, dive in, and have fun.

This is a basic comparison between Adobe Premiere and Sony Vegas, which both are professional video editing software. If you want to learn more about Sony Vegas, please check Sony Vegas Editing . If you want to learn more about Premiere, you should not miss Adobe Premiere Editing Tips .

If neither Sony Vegas nor Adobe Premiere is the best suitable video editing software for you, you can visit The Best Sony Vegas Alternative for Windows , or Adobe Premiere Pro Alternatives and Similar Programs

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

It’s an age-old battle, Vegas or Premiere , a comparison that many have made over the last few years in the market, as always when making a comparison, things are always skewed by the writer’s own views, so it is hard to draw any definitive conclusions. Here we aim to lay out the specifications of each product and discuss their effects on workflow, output, and usability to form an opinion beyond the ‘this is the one I like’ argument. However, we are aware of making a completely fair comparison is impossible. We will try our best. Hope you will enjoy it!

Part 1: Sony Vegas VS Adobe Premiere

1. Sony Vegas VS Adobe Premiere: Interface and Features Comparison

adobe premiere

Adobe Premiere Interface

sony vegas

Vegas Interface

Editing Features Adobe Premiere Sony Vegas
Animation Tools click
Audio Transitions click click
Color Correction click click
Direct Camcorder Capture click click
Drag and Drop click click
DVD Burning click click
Green Screen (Chroma Keying) click click
HD Support click click
Speed Change click click
Subtitles click click
Video Transitions click
Multi-Cam Support click click
3D Editing click
Visual Effects click

Again the Premiere spec-sheet suggests it is a close call , and to be brutally honest that is mostly the truth. Premiere does have more ability within the editing department there is no question. There are very few things that Vegas does better (3D manipulation being the standout), but distilled into the bare bones of a list of ‘things’, so the differences are not so obvious. The usability factor for Vegas carries on into the editing process too, although it is perhaps inevitable that Premiere’s more complex abilities lead to a more complex interface structure and a steeper learning curve, it is still a truth that Vegas is just easier to get results from at the start.

Underneath the Vegas specifications though, Premiere does have plenty going for it, the Mercury Playback Engine that drives the editing suite enables renders real-time playback that saves time and makes for a much smoother workflow for any project, and whilst it will not apply to everyone, the multiple camera abilities are second to none and for those that use them, an invaluable and significant tool for producing professional-grade output.

I keep returning to this point, but in a comparison of the two products it is a very important one, whilst ultimately Premiere has more ability within it for producing high-quality video, it is the learning curve that is the major difference for new users . This should be a consideration for anyone looking at the two, however, the complexity of Premiere is not an insurmountable issue. There are numerous tutorials, both free and commercial, available to get any level of the user through the first steps of understanding the processes within Premiere, and of course the same is true of Vegas, although to my mind they would not be as essentially an item, whereas with Premiere, the very least that is required is going through Adobe’s own online video education for the software.

2. Sony Vegas VS Adobe Premiere: Specification Comparison

As we can see at first glance the two seem very comparable regarding the basic tools and utilities. The one glaring difference does not mentioned in the basic specs outlined above, however, is that Sony Vegas is a Windows-only product. Premiere has versions for both Mac and Windows , and whilst the dominance of Apple within the creative industries is nowhere near what it once was, a sizable number of people still use the Mac platform, and for them, Vegas isn’t even an option without resorting to emulation, which is a processor-intensive operation like video editing is not really a viable solution.

It is also important to consider that the spec-sheet itself doesn’t tell the whole story, with the audio and effect modules more advanced in Premiere , however, Vegas has the benefit of being a much easier program to get to grips with for anyone new to the video editing world, and although its abilities are perhaps ultimately not as sophisticated as Premiere, new users often find they get better results with Vegas due to the accessibility of its tools. For the more experienced this is probably not a factor, but it is worth considering for newcomers.

3. Sony Vegas VS Adobe Premiere: Workflow comparison

Once that initial barrier is overcome, however, I feel that the added functionality, workflow efficiency, and compatibility-out-of-the-box Premiere can deal with roughly double the number of media formats - of Adobe’s product makes it a superior product for long-term use.

The key here is long term, no one wants to relearn everything every couple of years, switching platforms endlessly searching for the ultimate product, so when making a choice for video editing I would always suggest that prospective users consider not just what they want now, but what they may want in the future. Vegas has the easier entry path, there is absolutely no question, however what if you later want the more sophisticated editing facilities? If you switch then you still have to go through learning Premiere, after learning Vegas. Learning one piece of software is a better choice, so which one will fulfill future needs should be taken into account.

4. Sony Vegas VS Adobe Premiere: Compatibility Comparison

There is also the issue of other production requirements. If you are aiming towards motion effects, animation, and other composite effects within your work, then consider the platform that will be carried out on as well. Here is where Adobe’s strength shines. The various products they put out work together extremely well, and in the case of video effects , Premiere and After Effects together offer a workflow and output quality that is as good as it gets. Saying either will do the job is not really a satisfactory conclusion for these types of comparisons, even if it is actually true. However, there are answers here.


Part 2: FAQ about Vegas

1. Can Sony Vegas be used on a Mac?

Sony Vegas professional was not generally a SONY item, and it is not, at this point, a SONY item.

It was offered to Magix before this previous year. It was initially a DAW Digital Audio Workstation programming that had video highlights. After some time, it developed into the item a considerable lot of us know and love, Vegas Pro.

A hearty and expert video altering programming! SONY hoped to port Vegas over to Mac for quite a while. They had effectively discharged a Mac form of SoundForge, and Vegas would have been straightaway.

I surmise they ran into a huge amount of specialized issues, the greatest being that they just needed Mac programming abilities.

Apple additionally discharged FCPX as a $299 altering application for Mac, which removed any gainfulness from the condition for SONY. So that answers why Sony Vegas on Mac is impossible.

2. Is there a Sony Vegas for free?

No, you do not get a Sony Vegas on Mac completely free at any time. However, there is a way in which you can torrent it or go for a free trial version.

Despite the option, the better suggestion for you is to go and purchase it instead of downloading it from anywhere else. It is because choosing the second option may lead to leakage of data from your computer.

Otherwise, you can also use alternative software such as Hitfilm Express or Lightworks. So, now you know that the Sony Vegas ‘Pro’ is just a faux term because there is no difference between the professional and normal version.

Both come at a premium cost anyway.

3. How much does Sony Vegas cost?

There are different plans of the Sony Vegas such as Vegas Pro Edit, Vegas Pro, Vegas Pro 365, Vegas Pro Suite. The Vegas Pro Edit generally costs around $698. Next, The Vegas Pro comes at the cost of $898. The popular Vegas Pro 365 is priced at $16.67 for every 3 months.

So, you need to pay a total of $66.68 annually. Lastly, the Sony Vegas Pro Suite comes at $1098 and is the costliest of all the versions.


Conclusion

In conclusion, Premiere is the more capable program, both in terms of workflow, output, and its ability to integrate with other applications to produce much more advanced output. For anyone looking for more than just an editor, it is the choice to make. Find some instructional material, dive in, and have fun.

This is a basic comparison between Adobe Premiere and Sony Vegas, which both are professional video editing software. If you want to learn more about Sony Vegas, please check Sony Vegas Editing . If you want to learn more about Premiere, you should not miss Adobe Premiere Editing Tips .

If neither Sony Vegas nor Adobe Premiere is the best suitable video editing software for you, you can visit The Best Sony Vegas Alternative for Windows , or Adobe Premiere Pro Alternatives and Similar Programs

Download Win VersionDownload Mac Version ](https://tools.techidaily.com/wondershare/filmora/download/ )

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Where to Find Free Images for Commercial Projects

Did you know that some of the world’s most iconic advertisements use stock images for commercial use? For example, AlamapBBDO, a Brazilian ad agency, used stock photos from Getty Images to create their Endless Possibilities campaign in 2016. The advertising campaign combined photos of random people’s faces to recreate portraits of famous people such as the Dalai Lama and Pope Francis.

images for commercial use

Most creative agencies prefer altering stock images in most of their work. This is because it allows them to create campaigns for different companies much faster at affordable costs. Keep reading to find out how to get free images for commercial use in your next project.

Part 1: Download images in loyalty-free sites

Several sites offer free images for commercial use as part of their services. In addition, you do not need to register an account to download the images. The sites typically rely on user contributions and content teams to ensure their databases are fresh and maintain consistent quality. Furthermore, all creative assets they offer fall under the creative commons zero license or a variation of it. Here are some of the sites that offer you images for commercial use for free.

1. Pexels

pexels

Pexels.com is a free-to-use provider of high-resolution photos and videos for aspiring creators. The German-based website was started in 2014 by two brothers and has been under the Canva umbrella since 2018.

Currently, the website hosts over 3.2 million images and videos from over 250,000 active contributors. In addition, all the material you find in its library is under the Pexels license, which slightly varies from the creative commons zero license model. Some of the restrictions it enforces include:

  • You can only use pexels images for commercial use after making alterations to the original image. For example, you can use part of an image to create a collage for your commercial branding.
  • Furthermore, you cannot use any of the website’s content to promote political ideologies and explicit content, especially if the images contain identifiable subjects.

Pexels is available through the following channels:

  • Your web browser by typing the URL pexels.com.
  • The Android and iOS app.
  • A plugin for other content creation software such as Google Slides and MS Office.
  • An extension on your Chrome browser.
  • You can also access the database using the official Canva app.

2. Unsplash

unsplash

Another website that offers free images for commercial use is Unsplash, a subsidiary of Getty Images since 2021. The website is a favorite among creators boasting over 16 billion photo impressions monthly. In addition, the database consists of over 3.48 million photos from more than 265,000 unique contributors, all under the Unsplash license.

The Unsplash license restricts the sale of its creative assets without incorporating new creative elements, including using them in print media and physical goods such as mugs and caps.

You can access Unsplash from your web browser or request API integration for your application from the site’s owners. In addition, the site also hosts photo walks across different cities, where Unsplash guides show you the best photo locations around the city and the best camera techniques for your work. Some cities to host the event include Boston, Montreal, Tokyo, and Toronto.

3. Freerange

freerange

Freerange Stock is an online resource for photos, illustrations, and textures you can download and use for commercial and non-commercial purposes. Since 2007, the site has continued to provide high-quality images to its community of over 800,000 registered users.

Unlike the previous examples, all content on Freerange falls under the website’s Equalicense. It grants you broad commercial rights of its stock images while allowing the contributors to retain control of their copyright, image resale, and distribution. As such, you cannot use the images for bulk distribution or print-on-demand works.

Freerange Stock maintains its steady supply of images for commercial use via the following methods:

  • It has an in-house team of professional photographers who upload images across the different categories on the website.
  • Freerange Stock also purchases image rights or directly commissions photos from independent creators.
  • You can also contribute to the website’s library by voluntarily submitting your work to the platform. Kindly note that you will need a verified account to enable this function.
  • The website also works directly with photographers through a licensing and distribution model, providing them extra exposure on the site.
  • Finally, Freerange stock aggregates public domain images from other sources, including similar sites and government institutions. It does so by acknowledging the image owner and sometimes lists the image source when the owner is unknown.

Freerange Stock is accessible through your web browser or as an API integration on your app.

4. Vecteezy

vecteezy

Vecteezy is an extensive online library of free stock images for commercial use. Some of the site’s highlight features include the following:

  • A best-in-class search engine that incorporates multiple filters to ensure your results are extremely accurate. For example, you can sort images by color, style, number of people, and age of the subjects, something other free stock websites do not provide.
  • All images, videos, and vector illustrations are free for personal and commercial uses. It does so through a property sign and release model with its extensive network of contributors, which protects users from any legal liabilities.
  • Finally, it employs a content team that manually reviews each photo submission to ensure consistent quality standards for its offerings.

In addition, you can also purchase design resource bundles by subscribing to its Vecteezy pro for as little as $9 monthly. Some of the resources available include the Ultimate Text Effects Layer Styles Bundle for Photoshop, which costs $39 stand-alone or $4.50 when you subscribe to pro.

Part 2: Buy from stock providers

Another way to get images for commercial use is by buying them from stock providers. Some of the benefits of buying images from stock providers include:

  • You get a wide selection of unique photos from top-tier photographers. Stock providers always seek collaborations with the industry’s finest to edge out the competition.
  • You receive exemplary customer service with your purchase. Selecting the right image can be confusing for amateur creators. As such, stock image providers have customer support channels to help you throughout your creative process.
  • Stock images reduce your delivery times significantly. Buying images from a stock provider eliminates the need to invest in photography equipment and the time you need for post-production. As such, you can deliver projects in a fast and cost-effective way.

Despite the above positive, here are some challenges that buying stock images may present:

  • Not all stock image providers will have the creative assets you need.
  • Image overuse is likely since every creator will rush for the most popular contributor.

Below are some of the stock image providers you should consider.

1. iStock

iStockphoto.com is an online database of creative resources, including royalty-free photos, videos, audio, illustrations, and clip art you can use in your creations. The website is a Getty Images subsidiary based in Calgary, Canada. In addition, contributors earn royalties depending on how often users download their content.

2. Alamy.com

Alamy.com is a British-owned stock image provider with contributions from photographers and agencies in 173 countries. It compensates its contributors by offering higher than average payouts every time users download their creations. Some popular brands to use Alamy’s services include M&C Saatchi, Microsoft, and The Economist.

Part 3: Shot a Photo by yourself or create one with editing tools

Alternatively, you can get images for commercial use by shooting them yourself or creating them with editing tools such as Figma and Wondershare’s Filmstock. Here are some benefits of using this method:

  • You get exactly what you want, provided you have the required skills and equipment. Sometimes, getting the right image for your commercial purpose can be challenging. As such, shooting an original photo may be the only option.
  • You have full ownership of the image.

Unlike obtaining images from stock photography websites, you are free to use the image in whatever capacity you please without any restrictions. For example, sites such as Unsplash do not allow you to use their images in political statements, a restriction you can bypass when using your own creations.

However, you should also consider the following factors when using this method.

It requires a substantial investment

Getting high-quality images for commercial purposes requires specialist equipment. For example, the Panasonic LUMIX GH6 camera, which has 4K resolution capability, costs $2,197 on Amazon. This makes it extremely expensive for amateur creators.

There is a steep learning curve

Becoming a professional photographer takes time and effort. Unless you are creating as a hobby, it will be a while before you can start generating income from your creations.

Part 4: FAQs

1. Do you need a contributor account to get images for commercial use?

Not necessarily. Stock image sites like pexels.com allow you to download images from their website without creating an account. You will only need one if you want to showcase your work on the platform.

2. Can you use your smartphone to get images for commercial use?

Yes. Most stock image providers have device-specific apps that allow you to access their databases from your mobile device. For example, UnsplashPhotoPicker allows you access to the Unsplash library from your Android device.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Free Download For macOS 10.14 or later

Reduce File Size, Not Quality: 9 Best Free Video Compressors for Windows 10

9 Best Free Video Compressors for Windows 10

author avatar

Ollie Mattison

Mar 27, 2024• Proven solutions

The size of the videos you capture with your Smartphone or digital camera can sometimes be just too large for online use. Videos recorded in Full HD or 4K resolutions can take hours to upload to any of the video file hosting services and they often exceed the video size limitations on social media networks.

PC owners who often upload video content to their social media accounts or run a YouTube channel can easily compress their footage on Windows 10. There are a number of options that enable you to reduce the size of a video on the latest version of the Windows OS, but which one you are going to choose depends on a number of factors that range from your preferred method of reducing a video file’s size to how fast the compression process is.

In this article, we are going to take you through nine best free video compressors for Windows 10 and help you discover the one you feel comfortable using.

The 9 Best Free Video Compressors for Windows 10

You don’t need any video editing experience to compress videos with each of the free video compressors for Windows 10 we featured in this article. Before you opt for one free video compressor or the other you must first make sure that its file compression capabilities meet your demands. So, let’s take a look at the 9 best free video compressors for Windows 10.

1. Filmora

If you want to reduce video file size without losing video quality, Filmora can help you reduce video size when you are exporting video. You can choose the different video bitrate, format and quality to reduce video file size. Key features of Wondershare Filmora are listed below.

  • Cut off your unwanted segments of a video file.
  • Enables you to change video resolution, bit rate and frame rate.
  • Convert videos to other formats with smaller size.
  • Easily share on YouTube or burn a DVD collection.
  • Supported OS: Windows & Mac.

To learn step by step guide, you can refer to this page: Compress a Video with Filmora

![Windows 10 Save

video in small size ](https://images.wondershare.com/filmora/article-images/export-video-filmora.jpg )

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.12 or later

Filmora secure download Secure Download

2. Photos App

The Windows 10’s native Photos App offers a broad spectrum of photo and video editing tools that can be used even by novice photo and video editors. Besides the standard photo editing features that enable you to enhance your photos in just a few clicks, the Photos App also lets you trim, merge or add text overlays and filters to your videos.

In order to compress a video file with the Photos App, you need to create a new project by clicking on the New Video drop-down menu and selecting the New Video Project option. You can then import the video clips you want to compress to the project you created and perform all other video editing tasks you want.

![Windows 10 Save

video in small size ](https://images.wondershare.com/filmora/article-images/windows10-photos-app-compress-video-size.jpg )

When done, you should click on the Finish video button and choose from Small, Medium or Large output video size before you start the video exporting. The only downside is that you cannot choose the file format of the video you’re exporting from the Photos App. Even so, you can compress MP4 videos to a smaller size with the Photos App for free, which makes it useful if you want to quickly compress a video before sharing it on social media.

3. VLC

This is probably one of the **best open-source media players **ever created because it supports all video file formats. Besides video playback capabilities, VLC also offers a number of video editing features that can help you remove unwanted parts of video clips or apply filters and effects. There are three different ways to compress a video in VLC.

You can either convert a file by changing its output file format, adjusting the bitrate and the frame rate or by cropping and recording segments of the video clip you want to compress.

The fastest and easiest way to reduce a video’s size in VCL is to change its file format. You can do this by clicking on the Convert/Save option in the Media menu. You can then select one of the available profile presets from the Profile drop-down menu and select the option that is best suited for the context in which the video is going to be used. Optionally, you can click on the Settings icon next to the Profile drop-down menu in case you would like to adjust a video’s resolution manually.

4. Freemake Video Converter

Freemake Video Converter is compatible with all versions of the Windows OS that were released since 2006, which makes it one of the best free video compressors for Windows 10. It supports more than five hundred video file formats, and it lets you turn photos and audio files into videos.

![Freemake video

converter compress video interface ](https://images.wondershare.com/filmora/article-images/freemake-video-converter-compress-video.jpg )

After you install and run the Freemake Video Converter you should import a video into the application by clicking on the +Video icon. You can then pick the output format as well as specify the custom size limit and click OK to confirm the changes. You can then complete the file conversion process by clicking on the Convert button.

In addition, Freemake Video Converter offers batch conversion features and enables you to convert multiple files simultaneously. You can also use this Windows-based file converter to compress Full HD and 4K video files without any quality loss.

5. HandBrake Video Transcoder

If you are looking for an open-source video compressor that is compatible with macOS, Windows 10 and Linux operating systems, then you shouldn’t look much further than HandBrake Video Transcoder. The best part is that you can compress a video file in just a few clicks with the open-source video transcoder. There are hundreds of built-in device presets to choose from, which enables you to optimize your videos for display on different devices.

All you have to do is import one or more video clips into HandBrake Video Transcoder and then change its output file format to MP4. Afterward, you should head over to the Dimensions tab and set the size of the compressed video manually. Switch to the Video tab to select the new video encoder preset and click on the Start button to begin compressing your videos. The Handbrake Video Transcoder’s batch conversion features allow you to reduce the size of multiple videos at the same time. However, you can only export the videos you compress with HandBrake Video Transcoder as MP4 and MKV files.

6. AnyVideo Converter

PC owners can reduce the size of their videos with AnyVideo Converter regardless of the version of the Windows OS they have because the file compression software is compatible with Windows XP and all later versions of the OS. Shrinking videos , you downloaded from YouTube, Facebook, Vimeo, and more than a hundred other online destinations is a quick and simple process that can be completed in just a few minutes.

AnyVideo Converter Compress videos

Simply import the video you want to compress into the AnyVideo Converter and adjust the video conversion settings. Even though the file conversion is fast, the software retains the high quality of all videos you compress. Besides offering a huge selection of output video file formats, AnyVideo Converter also allows its users to choose the output device for which they want to optimize their video. In addition, you can use AnyVideo’s video editing tools to add subtitles, trim, rotate or apply visual effects to the videos whose size you’re reducing.

7. Miro Video Converter

Miro is one of the easiest video converters for Windows 10, which is free. The reason for such adoration is that the software has a simple drag and drop option. Additionally, the app is installable on Mac operating systems too.

Like most tools, Miro Video Converter gives you two compression options. You can compress the video by choosing customized settings or selecting different formats (the one that compresses the video to its minimum). Besides, this tool allows you to do bulk video conversion by choosing a standard format.

To compress a video through Miro, install the program on your PC and open it. Drag and drop the video to Miro’s interface, or simply choose the folder location where the video is present. Then click on the “Format” tab and choose “MP4” (feel free to select the format of your choice). Finally, click on the “Convert” button.

miro 1

miro 2

You can expect a 1MB video file to be compressed to 230KB after choosing the MP4 format. However, this conversion difference isn’t fixed. The idea of informing you about this video size gap is to help you understand how great Miro works with video compression.

8. VSDC Video Converter

VSDC Video Converter is an open-source video compression tool available for free. The program supports all major video formats, including MP4 and AVI. Likewise, it works supports all Windows operating systems. It also has several other features, like a built-in editor to delete, split, and merge files. Advanced presets for exporting your videos in popular devices and formats. Furthermore, you can also save individual video frames or audio tracks.

To compress the video, you first need to download the VSDC Video Converter and install it on your PC. Once done, open the software and click on the “Formats” tab. Next, click on the “PC” tab to upload your file. Then, click on the “To” AVI, MPG, MOV, etc. Next, select the quality from the dropdown menu and begin the conversion. Keep in mind that video compression depends on your selected quality.

vsdc

VSDC Video Converter is a great tool for converting heavy video files into compressed versions. You can also play around with other options before compressing the files. For instance, you can crop the video before compressing it to any quality.

9. XMedia Recode

XMedia Recode is a free video compressor. The software is downloadable on Windows 7, 8, 8.1, and 10. It supports many video formats, including some of the rarest ones, like VP9 and . It is because to ensure that videos are compressed as small as possible.

Besides the video compression feature, XMedia Recode also offers several beneficial options, such as audio and video bitrate adjustments, scaling, fps, and frame size. Also, there are many other video editing features, including cropping, rotating, and more.

You will find the interface confusing if you use XMedia Recode for the first time. The most common problem is that new users cannot click the “Encode” button to begin the video conversion process, as they don’t choose the “Add to Queue” button. So here’s what you need to do to compress your video for free in Windows 10 with XMedia Recode.

After downloading and installing XMedia Recode on your computer, choose the “File” option and select “Open File” to add the video you want to compress. Then, click on the “Format” tab and choose the target profile or output format. Next, click on the “Video” tab, and select “Copy” or “Convert” from the “Mode” dropdown menu. Lastly, click on the “Add to Queue” button on the top menu and click on the “Encode” button.

xmedia recode

If you followed the above steps correctly, the “Encode” button should be activated. Also, we recommend selecting the “Copy” option from the “Mode” menu. Why so? It is because it will compress the file without losing the quality. However, if you desire to convert it without fearing the quality disruption, you can choose the “Convert” option.

Part 2: How Does Video Compression Work?

Unless you are recording your footage on professional video cameras, chances are that your video clips are already compressed by the time you transfer them to a PC computer and import them into video compression software. Most consumer-level video recording devices are relying on codecs to compress videos while the recording is still in progress.

Codecs can either be lossless or lossy, depending on the method utilized to load or discard information that doesn’t change during a recording. The lossy codec formats reduce the size of a video file considerably but they lower the video’s quality, which is why it is better to use lossless codecs if you are recording videos for YouTube and other social media platforms.

Part 3: What are the Most Common Video Compression and File Size Reduction Methods Utilized by Video Compression Apps?

After the video recording process is completed there a number of methods you can use to reduce the size of the file you created. The fastest and the easiest way to compress a video is to change its resolution. So, if you shot a video in 4K resolution changing its resolution to Full HD will reduce its size.

Most video compressor apps offer preset output video resolutions and allow you to change the resolution value manually. Moreover, changing the file format of a video can also lower its size, but if you opt for this method you won’t be able to control how much your videos are going to be compressed.

Besides resolution reduction, you can also lower a video’s bitrate and frame rate. As youreduce the number of frames that are displayed every second the size of a video file also shrinks. However, the quality of the video is going to drop as you reduce the number of frames that are displayed each second.

Probably the best way to keep your video files under a certain size limit is to shorten their duration . Trimming or cutting out all the parts of a video clip can help you shrink its size, which makes it easier to upload to YouTube or any other social media platform that supports video content.

Conclusion

Compressing video files on Windows 10 is a simple process regardless of the video compressor app you choose. However, the number of the video compression tool you’ll have at your disposal can impact the quality of the output video. That’s why you have to pick a free video compressor for Windows 10 that caters to all your needs. Which of the five free video compressors for Windows 10 we covered in this article are you going to choose? Leave a comment and let us know.

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

The size of the videos you capture with your Smartphone or digital camera can sometimes be just too large for online use. Videos recorded in Full HD or 4K resolutions can take hours to upload to any of the video file hosting services and they often exceed the video size limitations on social media networks.

PC owners who often upload video content to their social media accounts or run a YouTube channel can easily compress their footage on Windows 10. There are a number of options that enable you to reduce the size of a video on the latest version of the Windows OS, but which one you are going to choose depends on a number of factors that range from your preferred method of reducing a video file’s size to how fast the compression process is.

In this article, we are going to take you through nine best free video compressors for Windows 10 and help you discover the one you feel comfortable using.

The 9 Best Free Video Compressors for Windows 10

You don’t need any video editing experience to compress videos with each of the free video compressors for Windows 10 we featured in this article. Before you opt for one free video compressor or the other you must first make sure that its file compression capabilities meet your demands. So, let’s take a look at the 9 best free video compressors for Windows 10.

1. Filmora

If you want to reduce video file size without losing video quality, Filmora can help you reduce video size when you are exporting video. You can choose the different video bitrate, format and quality to reduce video file size. Key features of Wondershare Filmora are listed below.

  • Cut off your unwanted segments of a video file.
  • Enables you to change video resolution, bit rate and frame rate.
  • Convert videos to other formats with smaller size.
  • Easily share on YouTube or burn a DVD collection.
  • Supported OS: Windows & Mac.

To learn step by step guide, you can refer to this page: Compress a Video with Filmora

![Windows 10 Save

video in small size ](https://images.wondershare.com/filmora/article-images/export-video-filmora.jpg )

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.12 or later

Filmora secure download Secure Download

2. Photos App

The Windows 10’s native Photos App offers a broad spectrum of photo and video editing tools that can be used even by novice photo and video editors. Besides the standard photo editing features that enable you to enhance your photos in just a few clicks, the Photos App also lets you trim, merge or add text overlays and filters to your videos.

In order to compress a video file with the Photos App, you need to create a new project by clicking on the New Video drop-down menu and selecting the New Video Project option. You can then import the video clips you want to compress to the project you created and perform all other video editing tasks you want.

![Windows 10 Save

video in small size ](https://images.wondershare.com/filmora/article-images/windows10-photos-app-compress-video-size.jpg )

When done, you should click on the Finish video button and choose from Small, Medium or Large output video size before you start the video exporting. The only downside is that you cannot choose the file format of the video you’re exporting from the Photos App. Even so, you can compress MP4 videos to a smaller size with the Photos App for free, which makes it useful if you want to quickly compress a video before sharing it on social media.

3. VLC

This is probably one of the **best open-source media players **ever created because it supports all video file formats. Besides video playback capabilities, VLC also offers a number of video editing features that can help you remove unwanted parts of video clips or apply filters and effects. There are three different ways to compress a video in VLC.

You can either convert a file by changing its output file format, adjusting the bitrate and the frame rate or by cropping and recording segments of the video clip you want to compress.

The fastest and easiest way to reduce a video’s size in VCL is to change its file format. You can do this by clicking on the Convert/Save option in the Media menu. You can then select one of the available profile presets from the Profile drop-down menu and select the option that is best suited for the context in which the video is going to be used. Optionally, you can click on the Settings icon next to the Profile drop-down menu in case you would like to adjust a video’s resolution manually.

4. Freemake Video Converter

Freemake Video Converter is compatible with all versions of the Windows OS that were released since 2006, which makes it one of the best free video compressors for Windows 10. It supports more than five hundred video file formats, and it lets you turn photos and audio files into videos.

![Freemake video

converter compress video interface ](https://images.wondershare.com/filmora/article-images/freemake-video-converter-compress-video.jpg )

After you install and run the Freemake Video Converter you should import a video into the application by clicking on the +Video icon. You can then pick the output format as well as specify the custom size limit and click OK to confirm the changes. You can then complete the file conversion process by clicking on the Convert button.

In addition, Freemake Video Converter offers batch conversion features and enables you to convert multiple files simultaneously. You can also use this Windows-based file converter to compress Full HD and 4K video files without any quality loss.

5. HandBrake Video Transcoder

If you are looking for an open-source video compressor that is compatible with macOS, Windows 10 and Linux operating systems, then you shouldn’t look much further than HandBrake Video Transcoder. The best part is that you can compress a video file in just a few clicks with the open-source video transcoder. There are hundreds of built-in device presets to choose from, which enables you to optimize your videos for display on different devices.

All you have to do is import one or more video clips into HandBrake Video Transcoder and then change its output file format to MP4. Afterward, you should head over to the Dimensions tab and set the size of the compressed video manually. Switch to the Video tab to select the new video encoder preset and click on the Start button to begin compressing your videos. The Handbrake Video Transcoder’s batch conversion features allow you to reduce the size of multiple videos at the same time. However, you can only export the videos you compress with HandBrake Video Transcoder as MP4 and MKV files.

6. AnyVideo Converter

PC owners can reduce the size of their videos with AnyVideo Converter regardless of the version of the Windows OS they have because the file compression software is compatible with Windows XP and all later versions of the OS. Shrinking videos , you downloaded from YouTube, Facebook, Vimeo, and more than a hundred other online destinations is a quick and simple process that can be completed in just a few minutes.

AnyVideo Converter Compress videos

Simply import the video you want to compress into the AnyVideo Converter and adjust the video conversion settings. Even though the file conversion is fast, the software retains the high quality of all videos you compress. Besides offering a huge selection of output video file formats, AnyVideo Converter also allows its users to choose the output device for which they want to optimize their video. In addition, you can use AnyVideo’s video editing tools to add subtitles, trim, rotate or apply visual effects to the videos whose size you’re reducing.

7. Miro Video Converter

Miro is one of the easiest video converters for Windows 10, which is free. The reason for such adoration is that the software has a simple drag and drop option. Additionally, the app is installable on Mac operating systems too.

Like most tools, Miro Video Converter gives you two compression options. You can compress the video by choosing customized settings or selecting different formats (the one that compresses the video to its minimum). Besides, this tool allows you to do bulk video conversion by choosing a standard format.

To compress a video through Miro, install the program on your PC and open it. Drag and drop the video to Miro’s interface, or simply choose the folder location where the video is present. Then click on the “Format” tab and choose “MP4” (feel free to select the format of your choice). Finally, click on the “Convert” button.

miro 1

miro 2

You can expect a 1MB video file to be compressed to 230KB after choosing the MP4 format. However, this conversion difference isn’t fixed. The idea of informing you about this video size gap is to help you understand how great Miro works with video compression.

8. VSDC Video Converter

VSDC Video Converter is an open-source video compression tool available for free. The program supports all major video formats, including MP4 and AVI. Likewise, it works supports all Windows operating systems. It also has several other features, like a built-in editor to delete, split, and merge files. Advanced presets for exporting your videos in popular devices and formats. Furthermore, you can also save individual video frames or audio tracks.

To compress the video, you first need to download the VSDC Video Converter and install it on your PC. Once done, open the software and click on the “Formats” tab. Next, click on the “PC” tab to upload your file. Then, click on the “To” AVI, MPG, MOV, etc. Next, select the quality from the dropdown menu and begin the conversion. Keep in mind that video compression depends on your selected quality.

vsdc

VSDC Video Converter is a great tool for converting heavy video files into compressed versions. You can also play around with other options before compressing the files. For instance, you can crop the video before compressing it to any quality.

9. XMedia Recode

XMedia Recode is a free video compressor. The software is downloadable on Windows 7, 8, 8.1, and 10. It supports many video formats, including some of the rarest ones, like VP9 and . It is because to ensure that videos are compressed as small as possible.

Besides the video compression feature, XMedia Recode also offers several beneficial options, such as audio and video bitrate adjustments, scaling, fps, and frame size. Also, there are many other video editing features, including cropping, rotating, and more.

You will find the interface confusing if you use XMedia Recode for the first time. The most common problem is that new users cannot click the “Encode” button to begin the video conversion process, as they don’t choose the “Add to Queue” button. So here’s what you need to do to compress your video for free in Windows 10 with XMedia Recode.

After downloading and installing XMedia Recode on your computer, choose the “File” option and select “Open File” to add the video you want to compress. Then, click on the “Format” tab and choose the target profile or output format. Next, click on the “Video” tab, and select “Copy” or “Convert” from the “Mode” dropdown menu. Lastly, click on the “Add to Queue” button on the top menu and click on the “Encode” button.

xmedia recode

If you followed the above steps correctly, the “Encode” button should be activated. Also, we recommend selecting the “Copy” option from the “Mode” menu. Why so? It is because it will compress the file without losing the quality. However, if you desire to convert it without fearing the quality disruption, you can choose the “Convert” option.

Part 2: How Does Video Compression Work?

Unless you are recording your footage on professional video cameras, chances are that your video clips are already compressed by the time you transfer them to a PC computer and import them into video compression software. Most consumer-level video recording devices are relying on codecs to compress videos while the recording is still in progress.

Codecs can either be lossless or lossy, depending on the method utilized to load or discard information that doesn’t change during a recording. The lossy codec formats reduce the size of a video file considerably but they lower the video’s quality, which is why it is better to use lossless codecs if you are recording videos for YouTube and other social media platforms.

Part 3: What are the Most Common Video Compression and File Size Reduction Methods Utilized by Video Compression Apps?

After the video recording process is completed there a number of methods you can use to reduce the size of the file you created. The fastest and the easiest way to compress a video is to change its resolution. So, if you shot a video in 4K resolution changing its resolution to Full HD will reduce its size.

Most video compressor apps offer preset output video resolutions and allow you to change the resolution value manually. Moreover, changing the file format of a video can also lower its size, but if you opt for this method you won’t be able to control how much your videos are going to be compressed.

Besides resolution reduction, you can also lower a video’s bitrate and frame rate. As youreduce the number of frames that are displayed every second the size of a video file also shrinks. However, the quality of the video is going to drop as you reduce the number of frames that are displayed each second.

Probably the best way to keep your video files under a certain size limit is to shorten their duration . Trimming or cutting out all the parts of a video clip can help you shrink its size, which makes it easier to upload to YouTube or any other social media platform that supports video content.

Conclusion

Compressing video files on Windows 10 is a simple process regardless of the video compressor app you choose. However, the number of the video compression tool you’ll have at your disposal can impact the quality of the output video. That’s why you have to pick a free video compressor for Windows 10 that caters to all your needs. Which of the five free video compressors for Windows 10 we covered in this article are you going to choose? Leave a comment and let us know.

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

The size of the videos you capture with your Smartphone or digital camera can sometimes be just too large for online use. Videos recorded in Full HD or 4K resolutions can take hours to upload to any of the video file hosting services and they often exceed the video size limitations on social media networks.

PC owners who often upload video content to their social media accounts or run a YouTube channel can easily compress their footage on Windows 10. There are a number of options that enable you to reduce the size of a video on the latest version of the Windows OS, but which one you are going to choose depends on a number of factors that range from your preferred method of reducing a video file’s size to how fast the compression process is.

In this article, we are going to take you through nine best free video compressors for Windows 10 and help you discover the one you feel comfortable using.

The 9 Best Free Video Compressors for Windows 10

You don’t need any video editing experience to compress videos with each of the free video compressors for Windows 10 we featured in this article. Before you opt for one free video compressor or the other you must first make sure that its file compression capabilities meet your demands. So, let’s take a look at the 9 best free video compressors for Windows 10.

1. Filmora

If you want to reduce video file size without losing video quality, Filmora can help you reduce video size when you are exporting video. You can choose the different video bitrate, format and quality to reduce video file size. Key features of Wondershare Filmora are listed below.

  • Cut off your unwanted segments of a video file.
  • Enables you to change video resolution, bit rate and frame rate.
  • Convert videos to other formats with smaller size.
  • Easily share on YouTube or burn a DVD collection.
  • Supported OS: Windows & Mac.

To learn step by step guide, you can refer to this page: Compress a Video with Filmora

![Windows 10 Save

video in small size ](https://images.wondershare.com/filmora/article-images/export-video-filmora.jpg )

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.12 or later

Filmora secure download Secure Download

2. Photos App

The Windows 10’s native Photos App offers a broad spectrum of photo and video editing tools that can be used even by novice photo and video editors. Besides the standard photo editing features that enable you to enhance your photos in just a few clicks, the Photos App also lets you trim, merge or add text overlays and filters to your videos.

In order to compress a video file with the Photos App, you need to create a new project by clicking on the New Video drop-down menu and selecting the New Video Project option. You can then import the video clips you want to compress to the project you created and perform all other video editing tasks you want.

![Windows 10 Save

video in small size ](https://images.wondershare.com/filmora/article-images/windows10-photos-app-compress-video-size.jpg )

When done, you should click on the Finish video button and choose from Small, Medium or Large output video size before you start the video exporting. The only downside is that you cannot choose the file format of the video you’re exporting from the Photos App. Even so, you can compress MP4 videos to a smaller size with the Photos App for free, which makes it useful if you want to quickly compress a video before sharing it on social media.

3. VLC

This is probably one of the **best open-source media players **ever created because it supports all video file formats. Besides video playback capabilities, VLC also offers a number of video editing features that can help you remove unwanted parts of video clips or apply filters and effects. There are three different ways to compress a video in VLC.

You can either convert a file by changing its output file format, adjusting the bitrate and the frame rate or by cropping and recording segments of the video clip you want to compress.

The fastest and easiest way to reduce a video’s size in VCL is to change its file format. You can do this by clicking on the Convert/Save option in the Media menu. You can then select one of the available profile presets from the Profile drop-down menu and select the option that is best suited for the context in which the video is going to be used. Optionally, you can click on the Settings icon next to the Profile drop-down menu in case you would like to adjust a video’s resolution manually.

4. Freemake Video Converter

Freemake Video Converter is compatible with all versions of the Windows OS that were released since 2006, which makes it one of the best free video compressors for Windows 10. It supports more than five hundred video file formats, and it lets you turn photos and audio files into videos.

![Freemake video

converter compress video interface ](https://images.wondershare.com/filmora/article-images/freemake-video-converter-compress-video.jpg )

After you install and run the Freemake Video Converter you should import a video into the application by clicking on the +Video icon. You can then pick the output format as well as specify the custom size limit and click OK to confirm the changes. You can then complete the file conversion process by clicking on the Convert button.

In addition, Freemake Video Converter offers batch conversion features and enables you to convert multiple files simultaneously. You can also use this Windows-based file converter to compress Full HD and 4K video files without any quality loss.

5. HandBrake Video Transcoder

If you are looking for an open-source video compressor that is compatible with macOS, Windows 10 and Linux operating systems, then you shouldn’t look much further than HandBrake Video Transcoder. The best part is that you can compress a video file in just a few clicks with the open-source video transcoder. There are hundreds of built-in device presets to choose from, which enables you to optimize your videos for display on different devices.

All you have to do is import one or more video clips into HandBrake Video Transcoder and then change its output file format to MP4. Afterward, you should head over to the Dimensions tab and set the size of the compressed video manually. Switch to the Video tab to select the new video encoder preset and click on the Start button to begin compressing your videos. The Handbrake Video Transcoder’s batch conversion features allow you to reduce the size of multiple videos at the same time. However, you can only export the videos you compress with HandBrake Video Transcoder as MP4 and MKV files.

6. AnyVideo Converter

PC owners can reduce the size of their videos with AnyVideo Converter regardless of the version of the Windows OS they have because the file compression software is compatible with Windows XP and all later versions of the OS. Shrinking videos , you downloaded from YouTube, Facebook, Vimeo, and more than a hundred other online destinations is a quick and simple process that can be completed in just a few minutes.

AnyVideo Converter Compress videos

Simply import the video you want to compress into the AnyVideo Converter and adjust the video conversion settings. Even though the file conversion is fast, the software retains the high quality of all videos you compress. Besides offering a huge selection of output video file formats, AnyVideo Converter also allows its users to choose the output device for which they want to optimize their video. In addition, you can use AnyVideo’s video editing tools to add subtitles, trim, rotate or apply visual effects to the videos whose size you’re reducing.

7. Miro Video Converter

Miro is one of the easiest video converters for Windows 10, which is free. The reason for such adoration is that the software has a simple drag and drop option. Additionally, the app is installable on Mac operating systems too.

Like most tools, Miro Video Converter gives you two compression options. You can compress the video by choosing customized settings or selecting different formats (the one that compresses the video to its minimum). Besides, this tool allows you to do bulk video conversion by choosing a standard format.

To compress a video through Miro, install the program on your PC and open it. Drag and drop the video to Miro’s interface, or simply choose the folder location where the video is present. Then click on the “Format” tab and choose “MP4” (feel free to select the format of your choice). Finally, click on the “Convert” button.

miro 1

miro 2

You can expect a 1MB video file to be compressed to 230KB after choosing the MP4 format. However, this conversion difference isn’t fixed. The idea of informing you about this video size gap is to help you understand how great Miro works with video compression.

8. VSDC Video Converter

VSDC Video Converter is an open-source video compression tool available for free. The program supports all major video formats, including MP4 and AVI. Likewise, it works supports all Windows operating systems. It also has several other features, like a built-in editor to delete, split, and merge files. Advanced presets for exporting your videos in popular devices and formats. Furthermore, you can also save individual video frames or audio tracks.

To compress the video, you first need to download the VSDC Video Converter and install it on your PC. Once done, open the software and click on the “Formats” tab. Next, click on the “PC” tab to upload your file. Then, click on the “To” AVI, MPG, MOV, etc. Next, select the quality from the dropdown menu and begin the conversion. Keep in mind that video compression depends on your selected quality.

vsdc

VSDC Video Converter is a great tool for converting heavy video files into compressed versions. You can also play around with other options before compressing the files. For instance, you can crop the video before compressing it to any quality.

9. XMedia Recode

XMedia Recode is a free video compressor. The software is downloadable on Windows 7, 8, 8.1, and 10. It supports many video formats, including some of the rarest ones, like VP9 and . It is because to ensure that videos are compressed as small as possible.

Besides the video compression feature, XMedia Recode also offers several beneficial options, such as audio and video bitrate adjustments, scaling, fps, and frame size. Also, there are many other video editing features, including cropping, rotating, and more.

You will find the interface confusing if you use XMedia Recode for the first time. The most common problem is that new users cannot click the “Encode” button to begin the video conversion process, as they don’t choose the “Add to Queue” button. So here’s what you need to do to compress your video for free in Windows 10 with XMedia Recode.

After downloading and installing XMedia Recode on your computer, choose the “File” option and select “Open File” to add the video you want to compress. Then, click on the “Format” tab and choose the target profile or output format. Next, click on the “Video” tab, and select “Copy” or “Convert” from the “Mode” dropdown menu. Lastly, click on the “Add to Queue” button on the top menu and click on the “Encode” button.

xmedia recode

If you followed the above steps correctly, the “Encode” button should be activated. Also, we recommend selecting the “Copy” option from the “Mode” menu. Why so? It is because it will compress the file without losing the quality. However, if you desire to convert it without fearing the quality disruption, you can choose the “Convert” option.

Part 2: How Does Video Compression Work?

Unless you are recording your footage on professional video cameras, chances are that your video clips are already compressed by the time you transfer them to a PC computer and import them into video compression software. Most consumer-level video recording devices are relying on codecs to compress videos while the recording is still in progress.

Codecs can either be lossless or lossy, depending on the method utilized to load or discard information that doesn’t change during a recording. The lossy codec formats reduce the size of a video file considerably but they lower the video’s quality, which is why it is better to use lossless codecs if you are recording videos for YouTube and other social media platforms.

Part 3: What are the Most Common Video Compression and File Size Reduction Methods Utilized by Video Compression Apps?

After the video recording process is completed there a number of methods you can use to reduce the size of the file you created. The fastest and the easiest way to compress a video is to change its resolution. So, if you shot a video in 4K resolution changing its resolution to Full HD will reduce its size.

Most video compressor apps offer preset output video resolutions and allow you to change the resolution value manually. Moreover, changing the file format of a video can also lower its size, but if you opt for this method you won’t be able to control how much your videos are going to be compressed.

Besides resolution reduction, you can also lower a video’s bitrate and frame rate. As youreduce the number of frames that are displayed every second the size of a video file also shrinks. However, the quality of the video is going to drop as you reduce the number of frames that are displayed each second.

Probably the best way to keep your video files under a certain size limit is to shorten their duration . Trimming or cutting out all the parts of a video clip can help you shrink its size, which makes it easier to upload to YouTube or any other social media platform that supports video content.

Conclusion

Compressing video files on Windows 10 is a simple process regardless of the video compressor app you choose. However, the number of the video compression tool you’ll have at your disposal can impact the quality of the output video. That’s why you have to pick a free video compressor for Windows 10 that caters to all your needs. Which of the five free video compressors for Windows 10 we covered in this article are you going to choose? Leave a comment and let us know.

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

The size of the videos you capture with your Smartphone or digital camera can sometimes be just too large for online use. Videos recorded in Full HD or 4K resolutions can take hours to upload to any of the video file hosting services and they often exceed the video size limitations on social media networks.

PC owners who often upload video content to their social media accounts or run a YouTube channel can easily compress their footage on Windows 10. There are a number of options that enable you to reduce the size of a video on the latest version of the Windows OS, but which one you are going to choose depends on a number of factors that range from your preferred method of reducing a video file’s size to how fast the compression process is.

In this article, we are going to take you through nine best free video compressors for Windows 10 and help you discover the one you feel comfortable using.

The 9 Best Free Video Compressors for Windows 10

You don’t need any video editing experience to compress videos with each of the free video compressors for Windows 10 we featured in this article. Before you opt for one free video compressor or the other you must first make sure that its file compression capabilities meet your demands. So, let’s take a look at the 9 best free video compressors for Windows 10.

1. Filmora

If you want to reduce video file size without losing video quality, Filmora can help you reduce video size when you are exporting video. You can choose the different video bitrate, format and quality to reduce video file size. Key features of Wondershare Filmora are listed below.

  • Cut off your unwanted segments of a video file.
  • Enables you to change video resolution, bit rate and frame rate.
  • Convert videos to other formats with smaller size.
  • Easily share on YouTube or burn a DVD collection.
  • Supported OS: Windows & Mac.

To learn step by step guide, you can refer to this page: Compress a Video with Filmora

![Windows 10 Save

video in small size ](https://images.wondershare.com/filmora/article-images/export-video-filmora.jpg )

Free Download

For Win 7 or later (64-bit)

Filmora secure download Secure Download

Free Download

For macOS 10.12 or later

Filmora secure download Secure Download

2. Photos App

The Windows 10’s native Photos App offers a broad spectrum of photo and video editing tools that can be used even by novice photo and video editors. Besides the standard photo editing features that enable you to enhance your photos in just a few clicks, the Photos App also lets you trim, merge or add text overlays and filters to your videos.

In order to compress a video file with the Photos App, you need to create a new project by clicking on the New Video drop-down menu and selecting the New Video Project option. You can then import the video clips you want to compress to the project you created and perform all other video editing tasks you want.

![Windows 10 Save

video in small size ](https://images.wondershare.com/filmora/article-images/windows10-photos-app-compress-video-size.jpg )

When done, you should click on the Finish video button and choose from Small, Medium or Large output video size before you start the video exporting. The only downside is that you cannot choose the file format of the video you’re exporting from the Photos App. Even so, you can compress MP4 videos to a smaller size with the Photos App for free, which makes it useful if you want to quickly compress a video before sharing it on social media.

3. VLC

This is probably one of the **best open-source media players **ever created because it supports all video file formats. Besides video playback capabilities, VLC also offers a number of video editing features that can help you remove unwanted parts of video clips or apply filters and effects. There are three different ways to compress a video in VLC.

You can either convert a file by changing its output file format, adjusting the bitrate and the frame rate or by cropping and recording segments of the video clip you want to compress.

The fastest and easiest way to reduce a video’s size in VCL is to change its file format. You can do this by clicking on the Convert/Save option in the Media menu. You can then select one of the available profile presets from the Profile drop-down menu and select the option that is best suited for the context in which the video is going to be used. Optionally, you can click on the Settings icon next to the Profile drop-down menu in case you would like to adjust a video’s resolution manually.

4. Freemake Video Converter

Freemake Video Converter is compatible with all versions of the Windows OS that were released since 2006, which makes it one of the best free video compressors for Windows 10. It supports more than five hundred video file formats, and it lets you turn photos and audio files into videos.

![Freemake video

converter compress video interface ](https://images.wondershare.com/filmora/article-images/freemake-video-converter-compress-video.jpg )

After you install and run the Freemake Video Converter you should import a video into the application by clicking on the +Video icon. You can then pick the output format as well as specify the custom size limit and click OK to confirm the changes. You can then complete the file conversion process by clicking on the Convert button.

In addition, Freemake Video Converter offers batch conversion features and enables you to convert multiple files simultaneously. You can also use this Windows-based file converter to compress Full HD and 4K video files without any quality loss.

5. HandBrake Video Transcoder

If you are looking for an open-source video compressor that is compatible with macOS, Windows 10 and Linux operating systems, then you shouldn’t look much further than HandBrake Video Transcoder. The best part is that you can compress a video file in just a few clicks with the open-source video transcoder. There are hundreds of built-in device presets to choose from, which enables you to optimize your videos for display on different devices.

All you have to do is import one or more video clips into HandBrake Video Transcoder and then change its output file format to MP4. Afterward, you should head over to the Dimensions tab and set the size of the compressed video manually. Switch to the Video tab to select the new video encoder preset and click on the Start button to begin compressing your videos. The Handbrake Video Transcoder’s batch conversion features allow you to reduce the size of multiple videos at the same time. However, you can only export the videos you compress with HandBrake Video Transcoder as MP4 and MKV files.

6. AnyVideo Converter

PC owners can reduce the size of their videos with AnyVideo Converter regardless of the version of the Windows OS they have because the file compression software is compatible with Windows XP and all later versions of the OS. Shrinking videos , you downloaded from YouTube, Facebook, Vimeo, and more than a hundred other online destinations is a quick and simple process that can be completed in just a few minutes.

AnyVideo Converter Compress videos

Simply import the video you want to compress into the AnyVideo Converter and adjust the video conversion settings. Even though the file conversion is fast, the software retains the high quality of all videos you compress. Besides offering a huge selection of output video file formats, AnyVideo Converter also allows its users to choose the output device for which they want to optimize their video. In addition, you can use AnyVideo’s video editing tools to add subtitles, trim, rotate or apply visual effects to the videos whose size you’re reducing.

7. Miro Video Converter

Miro is one of the easiest video converters for Windows 10, which is free. The reason for such adoration is that the software has a simple drag and drop option. Additionally, the app is installable on Mac operating systems too.

Like most tools, Miro Video Converter gives you two compression options. You can compress the video by choosing customized settings or selecting different formats (the one that compresses the video to its minimum). Besides, this tool allows you to do bulk video conversion by choosing a standard format.

To compress a video through Miro, install the program on your PC and open it. Drag and drop the video to Miro’s interface, or simply choose the folder location where the video is present. Then click on the “Format” tab and choose “MP4” (feel free to select the format of your choice). Finally, click on the “Convert” button.

miro 1

miro 2

You can expect a 1MB video file to be compressed to 230KB after choosing the MP4 format. However, this conversion difference isn’t fixed. The idea of informing you about this video size gap is to help you understand how great Miro works with video compression.

8. VSDC Video Converter

VSDC Video Converter is an open-source video compression tool available for free. The program supports all major video formats, including MP4 and AVI. Likewise, it works supports all Windows operating systems. It also has several other features, like a built-in editor to delete, split, and merge files. Advanced presets for exporting your videos in popular devices and formats. Furthermore, you can also save individual video frames or audio tracks.

To compress the video, you first need to download the VSDC Video Converter and install it on your PC. Once done, open the software and click on the “Formats” tab. Next, click on the “PC” tab to upload your file. Then, click on the “To” AVI, MPG, MOV, etc. Next, select the quality from the dropdown menu and begin the conversion. Keep in mind that video compression depends on your selected quality.

vsdc

VSDC Video Converter is a great tool for converting heavy video files into compressed versions. You can also play around with other options before compressing the files. For instance, you can crop the video before compressing it to any quality.

9. XMedia Recode

XMedia Recode is a free video compressor. The software is downloadable on Windows 7, 8, 8.1, and 10. It supports many video formats, including some of the rarest ones, like VP9 and . It is because to ensure that videos are compressed as small as possible.

Besides the video compression feature, XMedia Recode also offers several beneficial options, such as audio and video bitrate adjustments, scaling, fps, and frame size. Also, there are many other video editing features, including cropping, rotating, and more.

You will find the interface confusing if you use XMedia Recode for the first time. The most common problem is that new users cannot click the “Encode” button to begin the video conversion process, as they don’t choose the “Add to Queue” button. So here’s what you need to do to compress your video for free in Windows 10 with XMedia Recode.

After downloading and installing XMedia Recode on your computer, choose the “File” option and select “Open File” to add the video you want to compress. Then, click on the “Format” tab and choose the target profile or output format. Next, click on the “Video” tab, and select “Copy” or “Convert” from the “Mode” dropdown menu. Lastly, click on the “Add to Queue” button on the top menu and click on the “Encode” button.

xmedia recode

If you followed the above steps correctly, the “Encode” button should be activated. Also, we recommend selecting the “Copy” option from the “Mode” menu. Why so? It is because it will compress the file without losing the quality. However, if you desire to convert it without fearing the quality disruption, you can choose the “Convert” option.

Part 2: How Does Video Compression Work?

Unless you are recording your footage on professional video cameras, chances are that your video clips are already compressed by the time you transfer them to a PC computer and import them into video compression software. Most consumer-level video recording devices are relying on codecs to compress videos while the recording is still in progress.

Codecs can either be lossless or lossy, depending on the method utilized to load or discard information that doesn’t change during a recording. The lossy codec formats reduce the size of a video file considerably but they lower the video’s quality, which is why it is better to use lossless codecs if you are recording videos for YouTube and other social media platforms.

Part 3: What are the Most Common Video Compression and File Size Reduction Methods Utilized by Video Compression Apps?

After the video recording process is completed there a number of methods you can use to reduce the size of the file you created. The fastest and the easiest way to compress a video is to change its resolution. So, if you shot a video in 4K resolution changing its resolution to Full HD will reduce its size.

Most video compressor apps offer preset output video resolutions and allow you to change the resolution value manually. Moreover, changing the file format of a video can also lower its size, but if you opt for this method you won’t be able to control how much your videos are going to be compressed.

Besides resolution reduction, you can also lower a video’s bitrate and frame rate. As youreduce the number of frames that are displayed every second the size of a video file also shrinks. However, the quality of the video is going to drop as you reduce the number of frames that are displayed each second.

Probably the best way to keep your video files under a certain size limit is to shorten their duration . Trimming or cutting out all the parts of a video clip can help you shrink its size, which makes it easier to upload to YouTube or any other social media platform that supports video content.

Conclusion

Compressing video files on Windows 10 is a simple process regardless of the video compressor app you choose. However, the number of the video compression tool you’ll have at your disposal can impact the quality of the output video. That’s why you have to pick a free video compressor for Windows 10 that caters to all your needs. Which of the five free video compressors for Windows 10 we covered in this article are you going to choose? Leave a comment and let us know.

author avatar

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Maximize Engagement: LinkedIn’s Secret to Perfect Video Aspect Ratios

The Ideal LinkedIn Video Aspect Ratios for Effective Posting

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.

In this article

01 [What is LinkedIn Video Format?](#Part 1)

02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)

03 [5 Types of LinkedIn Ads](#Part 3)

04 [Best 5 LinkedIn Video Practices](#Part 4)

Part 1 What is LinkedIn Video Format?

01Can you post 1920x1080 on LinkedIn?

Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.

02What aspect ratio is best for a LinkedIn video?

Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.

Recommended aspect ratios for LinkedIn videos

Part 2 Everything You Need to Know About LinkedIn Ad Specs

The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:

Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.

File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.

Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.

Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.

Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.

Part 3 5 types of LinkedIn Ads

LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:

Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.

Sponsored messaging on LinkedIn

Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.

Sponsored content on LinkedIn

Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.

Dynamic ads video requirements

Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.

Text ad videos

Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.

Awareness ad videos

Part 4 Best 5 LinkedIn Video Practices

**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.

Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.

**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.

**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.

**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:

Features of Filmora:

This one is an easy to use tool that can be used by beginners and less professional people.

Using this tool you can experience latest filters and colors making their perk at the best.

Here you will also get amazing sound effect to make your video stand out.

You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

filmora-video-editor

Key Takeaways from This Episode

LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.

To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.

If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.

Try It Free Try It Free

The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.

In this article

01 [What is LinkedIn Video Format?](#Part 1)

02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)

03 [5 Types of LinkedIn Ads](#Part 3)

04 [Best 5 LinkedIn Video Practices](#Part 4)

Part 1 What is LinkedIn Video Format?

01Can you post 1920x1080 on LinkedIn?

Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.

02What aspect ratio is best for a LinkedIn video?

Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.

Recommended aspect ratios for LinkedIn videos

Part 2 Everything You Need to Know About LinkedIn Ad Specs

The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:

Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.

File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.

Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.

Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.

Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.

Part 3 5 types of LinkedIn Ads

LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:

Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.

Sponsored messaging on LinkedIn

Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.

Sponsored content on LinkedIn

Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.

Dynamic ads video requirements

Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.

Text ad videos

Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.

Awareness ad videos

Part 4 Best 5 LinkedIn Video Practices

**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.

Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.

**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.

**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.

**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:

Features of Filmora:

This one is an easy to use tool that can be used by beginners and less professional people.

Using this tool you can experience latest filters and colors making their perk at the best.

Here you will also get amazing sound effect to make your video stand out.

You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

filmora-video-editor

Key Takeaways from This Episode

LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.

To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.

If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.

Try It Free Try It Free

The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.

In this article

01 [What is LinkedIn Video Format?](#Part 1)

02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)

03 [5 Types of LinkedIn Ads](#Part 3)

04 [Best 5 LinkedIn Video Practices](#Part 4)

Part 1 What is LinkedIn Video Format?

01Can you post 1920x1080 on LinkedIn?

Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.

02What aspect ratio is best for a LinkedIn video?

Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.

Recommended aspect ratios for LinkedIn videos

Part 2 Everything You Need to Know About LinkedIn Ad Specs

The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:

Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.

File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.

Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.

Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.

Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.

Part 3 5 types of LinkedIn Ads

LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:

Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.

Sponsored messaging on LinkedIn

Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.

Sponsored content on LinkedIn

Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.

Dynamic ads video requirements

Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.

Text ad videos

Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.

Awareness ad videos

Part 4 Best 5 LinkedIn Video Practices

**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.

Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.

**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.

**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.

**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:

Features of Filmora:

This one is an easy to use tool that can be used by beginners and less professional people.

Using this tool you can experience latest filters and colors making their perk at the best.

Here you will also get amazing sound effect to make your video stand out.

You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

filmora-video-editor

Key Takeaways from This Episode

LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.

To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.

If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.

Try It Free Try It Free

The written content of LinkedIn has been taken over by the video content these days. Videos created with exceptional features and editing perks are booming amongst the audience.

In this article

01 [What is LinkedIn Video Format?](#Part 1)

02 [Everything You Need to Know About LinkedIn Ad Specs](#Part 2)

03 [5 Types of LinkedIn Ads](#Part 3)

04 [Best 5 LinkedIn Video Practices](#Part 4)

Part 1 What is LinkedIn Video Format?

01Can you post 1920x1080 on LinkedIn?

Yes, videos of 1920 by 1080px can be easily posted on LinkedIn. Moreover, this is the best resolution in which you should post your video. This will provide you the best quality.

02What aspect ratio is best for a LinkedIn video?

Although LinkedIn accepts and allows almost each aspect ratio but the most recommended aspect ratio is 16:This means it should remain between 1.778 and 0.565However, the aspect ratio can vary according to the mode of your video that is horizontal or vertical.

Recommended aspect ratios for LinkedIn videos

Part 2 Everything You Need to Know About LinkedIn Ad Specs

The specs can vary in the case of LinkedIn videos and LinkedIn ads. As the ads are totally different from the videos their specs also become different. Here are some of the specs that you should know when you are creating LinkedIn ads:

Length: The maximum and minimum length of these ad videos are 3 seconds to 30 minutes respectively. However, the most successful video length is up to 15 seconds.

File size and file format: The file size of the ad videos must be a minimum of 75 KB and the maximum it can be of 200 MB. The file format that is supported on the LinkedIn application is MP4.

Audio Format and size: The audio format of these ad videos must be MPEG4 or ACC. If you talk about the audio size then it is recommended not to be more than 64 KHz.

Resolution and aspect ratio: The resolution of these ads can be 360p, 480p, 720p or 1080p. When it comes to the aspect ratio then the best-recommended one is 16:9 for landscape mode and 9:16 for vertical mode.

Video captions and headlines: If you are adding video captions in your ad video, then it must be in SRT format and the headlines should also be under 200 characters. It is recommended to keep the headlines up to maximum of 70 characters.

Part 3 5 types of LinkedIn Ads

LinkedIn provides you with several platforms and types of ad placements. Here mentioned are some of them:

Sponsored messages in LinkedIn: This type of LinkedIn ad was previously termed as sponsored InMail. Through this, you can directly advertise your product or brand in the user’s inbox. However, LinkedIn has set a maximum number of times that your customer can receive the messaging ad. This states that any member of your audience will not receive the ads more than two times in a short span of time. Also, it is estimated that consumers enjoy messaging ads but companies do not interact much with them via sponsored messaging ads.

Sponsored messaging on LinkedIn

Sponsored content: These ads show up in the feed of the LinkedIn user. No matter if they are using it on mobile on desktop. These sponsored contents also have a label of promotion on them. This makes them different from the regular contents. If you are choosing sponsored content then you also get the choice between carousel ads, video ads and images ads.

Sponsored content on LinkedIn

Dynamic ads: These ads are visible on the right rail as you open the LinkedIn. Also this is the best way to speak to your audience through personalization. The users get to see their own personal details as soon these ads pop up on the screen. This can even be changed through the settings so that the details get hidden if the user finds this to be very personal. Dynamic ads are also of two types. One is follower ads and other is sponsored ads.

Dynamic ads video requirements

Text ads: These ads are considered as the best way to build a strong lead amongst the audience. This is also suitable in the terms of professional demographic. These ads are shown on the top and right side of the feed of LinkedIn. Approximately 58% of the companies say that making the lead generation better is the top priority of digital marketing. This is also a good way to manage company’s budget.

Text ad videos

Awareness ads: If you want to make your brand stay on the tips of your audience then it is a good idea to go for awareness ads. These ads build a communication amongst the audience related to your brands, products and services, etc. These awareness ads also boost the engagement, help to gain followers and increase the views.

Awareness ad videos

Part 4 Best 5 LinkedIn Video Practices

**Optimized setup:**To create an excellent video its setup is most important thing. So before you create the video keep in mind that your setup is well organized. Your set up includes lighting, background, camera and its position. Until the lighting is not perfect your video will lack its charm. Often natural lights are the best but artificial lights are also can do the work of perk. Also the background must be free from clutters. The camera that you are using should also be perfect and the camera position should also be in place.

Correct video length: When the correct video length is concerned, LinkedIn recommends it to be less than 15 seconds. This is so because the shorter the video is the more effective it can be. You should also keep in mind that these video may be of maximum 10 minutes but the starting moments must be engaging. This will keep your audience stay to watch your video till the end.

**Grab the viewer’s attention:**Social media platforms are filled with ignorable contents and when it comes to LinkedIn it can be so true. So if you want to grab the attention of your targeted audience then you must make your videos extraordinary. This is only possible when you focus on each and every aspect of the videos. Adding subtitles to your videos can also be an amazing idea to make them more engaging. You can even optimize the length of your video according to the objective that you want to convey.

**Plan the content according to your objective:**It is a good idea to remain up to the objective that you want to convey to your audience. No matter if you want to facilitate consideration or want to spread awareness. If you want to generate some conversions then you can go for making small demos in your videos.

**Go for the best tools:**At last but one of the most important points is to pay attention on the tool that you are using. Although there are a number of tools that can be used but nowadays, Wondershare Filmora Video Editor is the most in the use. Here are some extraordinary features of both the tools:

Features of Filmora:

This one is an easy to use tool that can be used by beginners and less professional people.

Using this tool you can experience latest filters and colors making their perk at the best.

Here you will also get amazing sound effect to make your video stand out.

You can create the videos in just a single click. This is the reason its feature of key framing is immensely popular.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effectsTry It Free Try It Free Try It Free Learn More >

filmora-video-editor

Key Takeaways from This Episode

LinkedIn is an application that has made its popularity amongst the users and advertisers in a very recent and less time. Ads and videos on this application is being loved and watched these days at a rapid rate. As per the increased demand increases a responsibility to meet those demands.

To meet up the demands it is essential that all the technical requirements are fulfilled and also the protocols of the app are followed. This remains crucial and important in the terms of video aspect ratio, resolution, size and dimensions, and a lot more.

If you are uploading your videos and ads on LinkedIn then it is must that they should be engaging and interesting. To make them exciting you may opt for the best practices which also include the use of popular tools. The latest tools like Filmora, Inshot, etc. are laced with all the additional features and make your video perfect for the apps.

Also read:

  • Title: New Head-to-Head Comparison Sony Vegas vs Adobe Premiere Pro for Video Editors for 2024
  • Author: MdadeLe
  • Created at : 2024-06-24 03:55:58
  • Updated at : 2024-06-25 03:55:58
  • Link: https://smart-video-editing.techidaily.com/new-head-to-head-comparison-sony-vegas-vs-adobe-premiere-pro-for-video-editors-for-2024/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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New Head-to-Head Comparison Sony Vegas vs Adobe Premiere Pro for Video Editors for 2024